Showing when your content was last updated can build trust with readers and help you climb the search engine rankings. 

Not only does Google prioritize recently updated webpages, but your website visitors also want to know that they’re reading up-to-date information.

In this tutorial, I’ll show you how to display and change the last modified date of your posts in WordPress. I’ll cover multiple options for how to display your date, as well as several methods.

• Why You Should Display the Last Updated Date on WordPress Posts
• Difference Between Publish Date and Last Updated Date in WordPress
• How to Change the Publish Date on WordPress Posts
• How to Display Date as “Last Updated on” Instead of “Published on”
  • With Your WordPress Theme’s Appearance Settings
  • With a Site-Specific Plugin
  • With WP Last Modified Info Plugin
• How to Display Both the Original Published Date & the Last Updated Date
  • With Your WordPress Theme’s Appearance Settings
  • With a Site-Specific Plugin
  • With WP Last Modified Info Plugin
• BONUS: How to Control the Last Updated Date With AIOSEO
• FAQs

Why You Should Display Last Updated Date on WordPress Posts

As part of the content team at OptinMonster, I’ve been paying close attention to the importance of regularly updating posts and displaying the “last updated” date. 

In fact, we just launched a new website, and we changed the date display from looking like this:

To looking like this:

As you can see, we’ve always displayed a published date on our blog posts. Now, we’ve shifted the language to “last updated” to demonstrate that we are regularly monitoring our content and keeping it up-to-date.

Displaying the last updated date on your WordPress posts is an important factor in enhancing your website’s credibility, SEO performance, and user engagement. Here’s why it’s so important:

SEO Benefits

Up-to-date content is absolutely vital to your SEO efforts. Here are some of the SEO benefits of showing a last updated date on all your posts.

• A displayed recent date signals to search engines that your content is current, positively impacting search rankings.
• Fresh content is more likely to be indexed and ranked higher by Google.
• Regular updates increase the chances of your content being discovered by users.

User Trust

When it comes to winning over readers, a recent last updated date accomplishes the following:

• Builds credibility by showing visitors that you’re staying on top of updating your content.
• Reassures users that they are getting the latest and most accurate information.
• Encourages visitors to stay longer on your site, instead of leaving when they see the content is undated or out-of-date.

Content Relevance

Regular updates to your WordPress posts help you:

• Keep your content up-to-date with changing trends, statistics, and best practices.
• Maintain your authority in your niche by providing accurate, relevant information.
• Increase the likelihood of users returning to your site and recommending it to others.

Reduced Bounce Rates

A high bounce rate is the enemy of any content marketer, and displaying a recent update date at the top of your posts can help improve your bounce rate. Here’s why:

• Visitors are less likely to leave quickly if they see a recent update date.
• When you show that you’re regularly updating your posts, it encourages users to explore more of your content, improving engagement metrics.
• When users spend more time on your site, it sends positive signals to search engines about your site’s value and relevance.

Difference Between Published & Last Updated Dates in WordPress

Before I dive into my tutorials, let’s be clear on the difference between the published date and last updated date in WordPress.

The published date refers to the original date when the post or page was first made live and available to the public. This is the date when the content was initially created and shared with your audience. On the other hand, the last updated date reflects the most recent time that you changed and saved that post or page.

WordPress automatically tracks the published date and last updated date in the metadata for your posts and pages.

How to Change the Publish Date on WordPress Posts

With all of the potential benefits I listed above, it’s important to change the date on your WordPress posts each time you make a significant update or change.

First, let’s say you’re not interested in changing your settings or adding any coding or plugins. You just want your published date on your posts to reflect your most recent update. I’ll show you how to accomplish that in both Gutenberg and Classic editors.

Important note: Changing the published date on a post will also change the post’s placement in your blog feed. For instance, if you update a 3-year-old post to today’s date, it’ll display at the top of your feed as your most recent post.

How to Change Post Date in WordPress Block Editor (Gutenberg)

Whether you’re using Gutenberg or the Classic editor, you can change your post date in just a few clicks.

1. Open your WordPress dashboard and select Posts in the left navigation panel. Then, click on the blog post that you want to update.

2. Once you’ve made the changes to your post, you can change the date. You should see a settings panel on the right side of the screen. If you don’t, click on the dark gray button at the upper right, directly next to the blue Update button. Make sure that the Post tab is selected, and click on the date listed under Summary.

3. You’ll see a small popup window that lets you choose a new Publish date and time. Once you’ve set the new date and time, click the Update button. Clicking update will push all of the changes you’ve made live, including the new date. This change will affect the timestamp metadata of the post, which is crucial for SEO as it updates the snippet seen in Google search results.

How to Change Post Date in WordPress Classic Editor

If you’re still using the Classic editor, the process is still nearly identical:

1. In the WordPress dashboard, select Posts in the left navigation menu and choose the post you want to update.
2. Update your post content with new, relevant information.
3. In the panel on the right, you’ll see a Publish section. Click the Edit button beside or underneath the date.
4. Change the date and time, and click the blue Update button.

How to Display Date as “Last Updated on” Instead of “Published on”

By default, many WordPress themes will display a standalone date or introduce the date with “Published on.” If you regularly update your posts and change the publish date, readers will see that your content is recent.

However, the phrase “Last Updated” indicates to readers that you’re monitoring and regularly updating your content. Let’s go over a couple of ways to change how your website displays your date.

Method 1: Use Your WordPress Theme’s Appearance Settings to Display Last Updated Date

Your WordPress theme may let you change how your published date is displayed. Not all of them offer a “Last Updated on” option, and the exact steps will vary for the themes that do. But here are some general steps to find this setting for your WordPress theme:

1. Click Appearance in the left navigation menu in your WordPress Dashboard
2. Click Customize.
3. Look for theme settings related to post settings or date display.
4. Change the settings to display “Last Updated On.”
5. Save and publish the changes.

Method 2: Create a Site-Specific Plugin to Display “Last Updated on” instead of “Published on”

If your theme does not provide built-in options to display the “Last Updated On” date, you can create a site-specific plugin. Creating a site-specific plugin lets you add custom functionality to your WordPress site without modifying your theme files. This method ensures your custom code remains intact even if you change or update your theme. Here’s how to create a site-specific plugin to display the “Last Updated On” date instead of the “Published On” date.

If you already know how to create a site-specific plugin, here’s the PHP code you need to add:

function wpb_last_updated_date( $content ) {
    $u_time = get_the_time('U'); // Original publish time (Unix timestamp).
    $u_modified_time = get_the_modified_time('U'); // Last modified time (Unix timestamp).

    // Check if the post was updated at least 24 hours after being published.
    if ( $u_modified_time >= $u_time + 86400 ) {
        $updated_date = get_the_modified_time('F jS, Y'); // Format: Month Day, Year.
        $updated_time = get_the_modified_time('h:i a');   // Format: Hour:Minute AM/PM.
        
        // Append the "last updated" message to the content.
        $custom_content = '<p class="last-updated">Last updated on ' . $updated_date . ' at ' . $updated_time . '</p>';
        $custom_content .= $content; // Append the original content.
        return $custom_content;
    }

    return $content; // If not updated, return the original content.
}

// Add the filter to modify post content.
add_filter( 'the_content', 'wpb_last_updated_date' );

If you’re not sure how to use a site-specific plugin, follow this great step-by-step guide. I promise it’s easier than it sounds!

Method 3: Show Last Updated Date With WP Last Modified Info Plugin

You can also use a premade plugin to show the last modified date. I recommend WP Last Modified Info, which is free to use and highly rated.

Here’s how to set it up.

Step 1: Install and Activate the Plugin

WP Last Modified Info is available from the WordPress plugin repository. Go to Plugins » Add New Plugin.

Search for “WP Last Modified Info” and click on Install Now.

The button will change to say Activate after installation. Click on Activate.

Step 2: Configure the Last Modified Date

WP Last Modified Info will live under Settings in your left navigation panel. From the WordPress dashboard, go to Settings » WP Last Modified Info.

Under “Post Settings, turn on the Show Info on Frontent toggle to start displaying the last modified date.

Customize the display settings as you wish.

• Display Method: You can place the last modified date before or after the content, replace the published date, or insert manually with a shortcode
• Date Format: You can choose Traditional Format (shows the date) or Human Readable Format (shows how long ago)

Depending on whether you choose the Traditional or Human Readable format, different settings will appear for you to configure.

You’ll also want to customize the HTML template accordingly. This will help make sure that the text makes sense.

For example, the HTML template for traditional format might look something like:

<p class="post-modified-info">
    Last Updated <strong>on</strong> %post_modified% by 
    <a href="%author_url%" target="_blank" class="last-modified-author">%author_name%</a>
</p>

On the other hand, the HTML template for human readable format could look like this:

<p class="post-modified-info">
    Last updated %post_modified% <strong>ago</strong> by 
    <a href="%author_url%" target="_blank" class="last-modified-author">%author_name%</a>
</p>

Make sure to click Save Settings when you’re done.

Now you will see the last modified date on all of your posts!

How to Display Both the Original Published Date & the Last Updated Date

So far, I’ve shown you how to change the date on your WordPress posts and how to make that date say “Last Updated on.” However, you may want to display both the date your post was originally published and the date of its most recent update. Doing so has several benefits:

• Demonstrates topical authority: Let’s say your blog post shows that you originally published it 5 years ago and that your most recent update what 3 months ago. By displaying this info, you show that your site has a long history of researching and writing about the post topic.
• Shows commitment to accurate content: Similarly, this tactic also signals to readers that you’re commited to keep all information on your site up-to-date, even if it was originally published years ago.
• Provides transparency: Displaying both dates is the most transparent way to show the history of your content.

Next, I’ll share multiple methods for displaying both the “Originally Published on” and “Last Updated on” dates on your WordPress posts.

Method 1: Use Your WordPress Theme’s Appearance Settings to Display Both Dates

Once again, you should first check your Appearance settings for your WordPress theme to see if your theme already offers this customization.

1. Navigate to Appearance > Customize: From your WordPress dashboard, go to Appearance and click on Customize.
2. Look for options to display Both dates: Search for settings related to post meta information. These settings are often found under sections like “Layout,” “Blog,” “Single Post,” or similar categories depending on your theme.
3. Adjust settings: If your theme supports displaying both the original published date and the last updated date, you will find options to enable these settings. Select the appropriate options to display both dates.
4. Save your changes: Once you have made the changes, click the Save & Publish button to apply the settings.

Method 2: Create a Site-Specific Plugin to Display Both “Last Updated On” & “Originally Published On”

I explained earlier how a site-specific plugin lets you change how your published date will display, and your settings will remain stable even if you update or change your theme. Use the following code to display both the “Originally Published on” date and the “Last Updated on” date on your WordPress posts:

function show_published_and_modified_dates($content) {
 $published_date = get_the_date('F j, Y');
 $modified_date = get_the_modified_date('F j, Y');
 $content .= '<p class="published-date">Originally published on ' . $published_date . '</p>';
 if ($published_date !== $modified_date) {
 $content .= '<p class="modified-date">Last updated on ' . $modified_date . '</p>';
 }
 return $content;
}
add_filter('the_content', 'show_published_and_modified_dates');

Once again, if you need detailed instructions on creating a site-specific plugin, check out this guide from WPBeginner.

Method 3: Use WP Last Modified Info Plugin to Show Both “Last Updated On” & “Originally Published On” Dates

Last, I’ll show you how to use the WP Last Modified Info plugin to display both of these dates on your WordPress posts.

1. Install and Activate the Plugin: Follow the same instructions I shared in the previous section on using this plugin.
2. Configure the Plugin Settings:
   • Go to Plugin Settings:
     • Navigate to Settings > WP Last Modified Info from the WordPress dashboard.
   • Enable Display Options:
     • In the settings page, you will find several tabs. Ensure you are on the Posts tab.
     • Toggle the “Enable for Posts/Pages on Frontend” switch to activate the display for posts and pages.
   • Customize the Display Method: Go through the page and select how and where you want your dates displayed.
3. Configure the HTML Template: In the “HTML Template” section, you can customize how the dates are displayed. Use the following template to show both dates. %post_published% will be replaced with the original published date. %post_modified% will be replaced with the last modified date.

<p class="post-modified-info">
    Originally published on %post_published% | Last updated on %post_modified%
</p>

After configuring the settings and customizing the HTML template, scroll down and click the Save Changes button to apply your settings.

BONUS: How to Control the Last Modified Date With AIOSEO

If you use any of the methods outlined above, your posts will automatically show the last modified date.

But sometimes you may not want to show every single update, such as small proofreading corrections. Or perhaps you add a new category to your site and need to recategorize older posts. You wouldn’t necessarily need to show that all of those posts were “updated” just because the category changed.

Fortunately, it’s also easy to “freeze” the last modified date when making small updates or minor tweaks.

When you use the best SEO plugin AIOSEO to manage your site’s search rankings, you get an added bonus! You can easily keep the post modified date the same.

Read our full AIOSEO review and learn how to get started optimizing your content for search.

FAQs

What does “last updated” mean on a website?
“Last updated” on a website refers to the most recent date and time when the content of a webpage was significantly altered or corrected. This timestamp indicates to users and search engines that the content is being maintained and reflects the latest information, enhancing the site’s credibility and SEO value.

How can I tell when a website was last updated?
To find out when a website was last updated, you can often look for a “last updated” date usually displayed near the top or bottom of the content. If it’s not visible, the page’s HTML source code might contain a timestamp in the metadata under “last-modified” which browsers can interpret. This date provides insights into the recency of the content’s relevance and accuracy.

How can I see an older version of a webpage, from before that page was last updated?
To view an older version of a webpage, you can use services like the Internet Archive’s Wayback Machine. This service archives copies of webpages over time, allowing you to access previous versions of a site by entering its URL and selecting a date. It’s a useful tool for comparing historical webpage versions or retrieving information that has since been updated or removed.

Is there a way to automate the display of the last updated date on WordPress?
Yes, you can automate the display of the last updated date on your WordPress site by using plugins like WP Last Modified Info. This plugin can automatically append the last updated date to your posts and pages, ensuring that readers always see the most recent update timestamp. It allows customization on how and where the date appears, such as before the content or within the post metadata.

Where should I display the last updated date on my WordPress posts?
For the best user experience, your last updated date should be quickly visible to website visitors. Ideally, the updated date should be displayed in the header of the post, close to the title or the publication date. This placement immediately reassures readers that the content they’re about to read is current.

Should You Put the Last Updated Dates on Blog Posts?

Yes, you should always show your last updated dates on your blog posts, and you should regularly update your posts’ content. With this article, you now know several different ways you can accomplish this goal, depending on how you want your date displayed.

Regular content updates are vital for your site’s SEO. Want to learn more tips for improving you search engine rankings? Here are a few resources:

• Beginner’s SEO Guide: Learn the Basics & Most Important Tips
• Cracking the Code: Unveiling 10 Powerful SEO Ranking Factors
• On-Page SEO Checklist: How to Fully Optimize Your Posts
• What Is Off-Page SEO? 15 Proven Off-Page SEO Tips to Boost Rankings

Once you’ve nailed your SEO efforts, you need to convert those organic visitors into subscribers and customers.

That’s where OptinMonster comes in! OptinMonster is the #1 lead-generation software available. You can use our popups, floating bars, and other onsite campaigns to show the right messages to the right visitors at just the right time. Then, you can get more email subscribers, promote your best content, and drive more sales.

Running online contests and giveaways can be one of your company’s best marketing assets. If you select the right prize, an online giveaway is a great way of attracting qualified leads to your site.

The only problem? Hosting an online contest can be difficult to manage and become more trouble than it’s worth.

But if you have the right giveaway tool, app, or plugin, things become infinitely easier.

That’s why, today, we’re going to look at the best giveaway tools you can start using right now. First, though, let’s get clear on why you should use giveaway marketing tools to boost engagement.

Why Use a Giveaway Tool on Your Site?

There are tons of benefits to using a giveaway tool on your site. Here are just a few:

• Increase Website Traffic. Online giveaways and contests are easy ways to increase traffic to your website through referrals and social shares.
• Grow Your Email List. Require users to sign up for your email newsletter to get contest entries.
• Boost Your Social Media Followers. Online giveaways and contests can quickly boost your social media followers when you offer additional entries to your giveaway in exchange for follows.
• Generate Targeted Leads. Viral online giveaways will increase brand awareness and bring more people in contact with your business.

Still not sure that giveaways are effective? Check out this post on how KnivesShipFree.com increased revenue by more than $10,000 using giveaways.

Now, let’s turn our attention to finding the best online giveaway tool for your site.

Giveaway Tool: 11 of the Best

Here are the best online giveaway tools we’ve found to grow your traffic, followers, and sales!:

1. RafflePress
2. OptinMonster
3. ShortStack
4. Woorise
5. Agorapulse
6. Wishpond
7. Gleam
8. Woobox
9. KingSumo
10. Easypromos
11. Rafflecopter

1. RafflePress

RafflePress is a WordPress contest and giveaway plugin designed to simplify the process of creating and managing online giveaways and contests on your website. To do that, it includes gorgeous pre-built templates and a drag and drop builder so you can have your online giveaway up and running in minutes.

Just wait, it gets even better…

RafflePress offers a FREE version of its plugin that you can use to create a killer online giveaway without paying a dime!

Free RafflePress Features:

• Drag and drop builder with access to all the tools you need to create a successful online giveaway
• 100% responsive so your online giveaways and contests will look great everywhere
• Fraud protection to eliminate the cheaters and keep your giveaway honest
• Rule generator template to make it extremely easy to create contest entry rules
• Lightning-fast operation from highly-optimized giveaway widgets to help with site speed, SEO, and conversion rates
• Automated start and end times
• A free template to create simple giveaways
• Basic entry methods including Facebook page clicks, Twitter follows, visit a specific web page, and more

Pro RafflePress Key Features:

• Email marketing and CRM integrations to easily connect your email list and get more email subscribers
• Image submission entries (great for getting user-generated content)
• Polls and surveys tool
• Custom design options and backgrounds
• Landing pages for your online giveaway competition
• Goal-based giveaway templates
• Viral sharing features (refer-a-friend) to generate even more traffic by rewarding users with bonus entries for referring friends to your giveaway or sharing it on their social media
• Verified bonus actions let users earn more entries by following you on social media platforms like Facebook, Instagram, YouTube, Pinterest, Twitter, and more (plus, “verified” means that you can rest easy that these are real entries)

RafflePress is the best online giveaway plugin for WordPress, free or paid. Its advanced contest tools and marketing automation features are unmatched.

By getting website visitors to bring in more website visitors, they get more chances to win and you get more leads. Everyone’s a winner!

RafflePress Pricing:

RafflePress has an amazing FREE version. Paid plans start at $39.50/year.

For more information, check out this helpful review of RafflePress.

2. OptinMonster

You probably know OptinMonster as the best lead generation tool on the market. So what does that have to do with running an online contest?

OptinMonster is one of the best ways to share your contest with your site’s visitors and increase registration.

This is important because running a successful online contest has 2 components:

• Creating an organized system to allow people to join and win prizes
• Getting people to actually enter the contest

That second part is harder than you might think, and it’s often why so many giveaways don’t work.

But with OptinMonster, you can quickly and easily boost engagement with your contest. You can do this by showing targeted campaigns like popups, floating bars, slide-in scroll boxes, and more to let your users know about any contests you’re running:

Plus, building these campaigns is easy and doesn’t require any coding skills.

In fact, with over 50 pre-built templates and our drag and drop editor, you can build professional campaigns in minutes.

You can also use our inline text editor to personalize the messaging to your audience and target people who would be most interested in your contest’s prize:

Added to that, OptinMonster has lets you create gamified wheel campaigns where visitors can spin a wheel to win a prize. These instant wins keep visitors engaged and can boost conversions and sales exponentially.

Finally, you’ll be able to target your campaigns to the right people, in the right places, and at just the right time in their customer journey.

This ensures that you’ll only get the most quality leads joining your contest. Some popular ways targeting rules OptinMonster customers have used include:

• Exit-Intent® Technology: Target users as they’re actively leaving your website.
• Onsite Retargeting®: Retarget returning users with new campaigns based on how they’ve interacted with the ones they’ve seen.
• Page-Level Targeting: Display campaigns on specific URLs of your website.
• Geo-Targeting: Show campaigns to users who come from specific regions.

But you may be wondering, do these targeting rules really help boost conversions? Check out a few of these success stories that our customers have shared based on their results:

• Crossrope EXPLODES Its Mailing List by 900%
• Adam Enfroy Gains Over 11,000 Subscribers in One Year
• Shotkit Attracts 40+ New Leads Every Day

OptinMonster is perfect for any website including small businesses, eCommerce, and blog sites.

Ready to try it for yourself? Click below and use OptinMonster to boost engagement with your online giveaway today:

3. ShortStack

ShortStack is a popular online giveaway tool and WordPress giveaway plugin that makes it easy to create a giveaway campaign in minutes. Plus, no coding!

ShortStack Features:

• Drag and drop builder including 20+ widgets like form, poll, newsletter, social media, gallery and voting
• Customize colors, fonts, boxes, size, text and every other element in your campaign
• Email notifications let you contact your campaign participants as soon as they enter a competition, after a number of days, or at a scheduled date and time
• Leads are saved in a searchable, exportable database
• Limit entries and verify entry authenticity to reduce cheating
• Random Entry Selector lets you choose a contest winner on social networks
• Get user-generated content from photo contests, including hashtag contests
• Built-in analytics data lets you see how your campaigns are performing, in real-time

ShortStack Pricing:

Free plan available; premium plans start at $79/month.

4. Woorise

Woorise lets you create an online giveaway for free, and has a WordPress giveaway plugin. However, if you want all the best features of Woorise you’ll need to signup for one of the paid plans.

Woorise Features:

• Campaigns and Woorise App interface are fully mobile-friendly
• Drag and drop builder includes social widgets for your Facebook page, Instagram, YouTube, Twitter, Pinterest, and more
• Customize your online contest colors from a variety of options, show or hide elements, and use your own images
• Multi-language support
• Geotargeting lets you create campaigns targeted to users based on their location
• Conditional logic so you can show or hide form fields, entire sections, social actions, or send email notifications
• Tracking data is easy to understand
• Choose random winners with a single click
• Fraud detection tools keep your contest fair

Woorise Pricing:

Free plan available with Woorise branding. You can find a free version of the Woorise WordPress giveaway plugin in the free repository. Paid Grow plan starts at $23/month.

5. Agorapulse

If you’re in the market for a complete social media management tool, Agorapulse may be exactly what you need. We included it here for the free Facebook Timeline Contest app that they have available for the software.

Facebook contests are a great way for marketers and site owners to grow their social media following and boost engagement.

Agorapulse Features:

• Randomly pick sweepstakes winners from the people who’ve liked or commented on a post
• Pick winners from people who commented with the correct answer for a quiz question
• Get great user-generated content by asking people to comment with photo submissions, then pick winners from the submissions with the most likes

Agorapulse Pricing:

Pricing starts at $54/month when billed annually.

6. Wishpond

Wishpond is a marketing platform that includes options for social media contests and competitions. However, if you already have your marketing needs covered (by an awesome tool like OptinMonster, perhaps?) this option is going to have tools that you don’t need.

Wishpond Features:

• Simple interface
• 10 social media contests including Instagram hashtag contests, photo caption contests, video contests, and more
• 300+ integrations so you can connect email, analytics, sales, and payments

Wishpond Pricing:

Wishpond’s giveaway app starts at $49/month when billed annually.

7. Gleam

Gleam is the most expensive of the online giveaway tools we’re covering, but its Competitions app makes it really easy to create and manage contests. However, it does not have a WordPress giveaway plugin.

Gleam Features:

• Verified Actions reduce the number of steps it takes to enter contests and checks the entries to make sure they’ve gone through
• Reach more potential entrants by letting users refer their friends
• Responsive down to 320px to support a mobile-friendly experience
• Google Analytics integration
• Pick winners randomly or award manual entries
• Multi-language support

Gleam Pricing:

Free plan available; paid plans start at $10/month (billed annually) for a pretty limited Hobby plan; business plans start at $149/month.

8. Woobox

Woobox is a free online giveaway tool and WordPress giveaway plugin that you can use to set up a contest on your WordPress site quickly and easily. It uses shortcodes that make embedding on WordPress a breeze.

Woobox Features:

• Customizable templates to get you started
• Choose winners randomly, easily approve submissions for your photo contests, and push media submissions to your galleries
• Integrate your campaigns with Zapier, Mailchimp, and more than 500 other tools
• Collect entries from hashtags, likes, or comments on social media platforms
• Use landing pages to drive traffic from emails, social media posts, and ads to a dedicated contest page

Woobox Pricing:

Free plan available; paid plans start at $37/month when billed annually.

9. KingSumo

KingSumo is a WordPress giveaway plugin created by AppSumo. You can use it to grow your email list through online contests.

KingSumo Features:

• Set up your giveaway on your WordPress site in just a few clicks
• Schedule start and end dates
• Easy image uploads to show off pictures of the prize next to its description

KingSumo Pricing:

Free option available; paid plan is for $49 (one-time).

10. Easypromos

If you’re looking for a way to easily create and manage online giveaways across all social networks, Easypromos might be for you.

Easypromos Features:

• Create complex giveaways combining Facebook, Twitter, Instagram, and YouTube
• Create giveaways with collaborators like influencers, sponsors, and brands
• 100% responsive and mobile-friendly
• Can be added to WordPress with a widget

Easypromos Pricing:

Create 1 free online giveaway; paid plans start around $29/month.

11. Rafflecopter

Rafflecopter makes it easy to create and run giveaways on your site. The giveaway app is designed to work with any website without any coding skills needed.

The downside is that adding giveaway entry options is a bit more complicated than it needs to be. So it can be hard to customize what actions you want the user to take in order to be eligible to participate.

Plus, when you create a giveaway, Rafflecopter will generate an embed code that you need to paste on your site. So this isn’t the most beginner-friendly option to start with.

Rafflecopter Features:

• Readymade themes and custom entry form design
• 1-click email integrations
• Prize image gallery to get more contestants
• Real-time analytics

Rafflecopter Pricing:

Sign up for free with a limited features plan. Paid plans for this giveaway app start at $13 per month.

What Is the Best Online Giveaway Tool and WordPress Giveaway Plugin?

Our pick for the best online giveaway tool and WordPress giveaway plugin is RafflePress. Not only is RafflePress super easy to use, but it’s dedicated entirely to giveaways, so the pricing and features are exactly where you need them to be.

The free version has everything you need to create a successful giveaway, but the paid versions start at only $49 for an entire year.

Get started with the premium version of RafflePress now! Or, you can always grab the free version.

And that’s it! These have been the best online giveaway apps, tools, and plugins that you can start using to get more engagement with your contest today.

If you enjoyed this post, you might also want to check out the following:

• RafflePress Review: Is This Plugin Any Good?
• How to Run an Online Contest or Giveaway
• 22 Stunning Sales Promotion Examples to Win More Customers

These articles will have everything you need to run more effective contests that bring you tons of new qualified leads.

These plugins convert your website into a membership platform and unlock huge potential for increasing revenue and subscribers.

I’ve had the opportunity to work with a variety of membership plugins. Each has its strengths and weaknesses, and I’ve learned to match the right plugin to my client’s specific needs.

In this article, I share 5 of the best WordPress membership plugins based on my experiences with some of the most popular options.

If you are looking for the best WordPress membership plugin, read on and pick the one that best suits your goals. 

Best WordPress Membership Plugins

• MemberPress
• Paid Memberships Pro
• WooCommerce Memberships
• LearnDash
• Restrict Content Pro

Summary of WordPress Membership Plugins

	Plugin	Best For	Key Features	Pros	Cons
	MemberPress	Complex membership sites, online courses, digital product stores	Multiple membership tiers, drip content, digital downloads, strong integrations	Comprehensive feature set, easy to use, excellent support	Can be overkill for simple sites, pricing can escalate
2	Paid Memberships Pro	Customizable membership sites, budget-conscious users	Flexibility, open-source, strong community	Highly customizable, cost-effective	Steeper learning curve, core features might be limited
3	WooCommerce Memberships	Online stores with product-based memberships	Integration with WooCommerce, product-based memberships	Seamless integration, leverages WooCommerce infrastructure	Limited to product-based memberships
4	LearnDash	Online courses, educational content	Drip content, quizzes, certificates, strong LMS features	Excellent for online courses, robust features	Can be overkill for simple membership sites, pricing can be steep
5	Restrict Content Pro	Small to medium-sized membership sites, content protection	Easy to use, affordable, focuses on core features	Simple setup, cost-effective	Limited features, not suitable for complex membership structures

How to Choose the Best WordPress Membership Plugin

With all the WordPress membership plugins out there, how do you choose the right one?

There are 3 key areas to consider:

• Features: Determine how much you need from a login-based plugin. Do you only need the basics, or do you want to offer a full-fledged interactive experience? Of course, cost is a factor, as well!
• Compatibility: Your plugin must work with your WordPress theme and other plugins. You can check if your plugin is compatible with a staging site.
• Ease of Use: Be sure it’s easy for your team and customers to use. User-friendly plugins are especially important for beginners.

Best WordPress Membership Plugins for Your Subscription Website

We’ve tested the features, compatibility, and ease of use of all the top subscription plugins. Here are our favorite WordPress plugins to manage memberships on your website.

1. MemberPress

I first encountered MemberPress on a client project that required a robust membership solution with a focus on digital product delivery. The client was launching an online course platform and needed a plugin that could handle multiple membership tiers, drip content, and digital downloads seamlessly.

MemberPress impressed me right away with its intuitive interface and comprehensive feature set. Setting up membership levels, creating drip schedules, and integrating payment gateways was a breeze. The plugin’s ability to restrict content based on membership level is excellent, and the digital downloads feature is a real standout.

However, while MemberPress is undoubtedly powerful, its extensive feature set can sometimes feel overwhelming for simpler membership sites. For smaller projects or those with very specific needs, it might be overkill.

Features

• Integrations with Mailchimp, Constant Contact, GetResponse, Easy Affiliate, and more
• Unlimited members and memberships
• Content dripping functionality
• Content restriction rules, including access end dates
• Powerful learning management system (LMS) features for online courses
• Customizable checkout

Pros

• Comprehensive feature set
• Easy to use interface
• Strong support
• Excellent for digital product delivery
• Flexible membership tiers

Cons

• Can be overkill for simpler membership sites
• Pricing can escalate with add-ons

MemberPress Pricing

• Basic: $179.50 per year
• Plus: $299.50 per year
• Pro: $399.50 per year (includes 3 free months of OptinMonster and TrustPulse)

Best for: Online course platforms, digital product stores, and complex membership sites with multiple tiers and features.

Get started with MemberPress today!

2. Paid Memberships Pro

I’ve used Paid Memberships Pro (PMPro) on several personal projects and for clients who needed a highly customizable membership solution. It’s open-source nature and extensive add-on ecosystem make it a versatile choice.

I appreciate PMPro’s flexibility. It allows you to tailor the membership experience to your exact needs. Whether you’re building a simple members-only area or a complex subscription-based platform, PMPro can adapt.

That said, the initial setup can be more involved than with some other plugins, and the core functionality is less extensive out-of-the-box. You might need to invest time in configuring settings or purchasing add-ons to achieve your desired results.

Features

• Can show “sneak peeks” of content
• Pay per post or view
• Personalized member homepages
• Thorough admin dashboard
• Many payment methods and gateways

Pros

• Highly customizable
• Open-source
• Strong community and support
• Cost-effective
• Suitable for a wide range of membership sites

Cons

• Steeper learning curve
• Core features might be limited compared to some competitors

Pricing

• Free: $0
• Standard: $174 per year
• Plus: $299 per year
• Enterprise: $5,000+ per year

Best for: Developers, those with advanced customization needs, and budget-conscious users who don’t require a full-featured membership plugin.

Click here to get started with Paid Memberships Pro.

3. WooCommerce Memberships

As a WooCommerce expert, I naturally gravitated towards WooCommerce Memberships for clients who already had an online store. It’s a logical extension of the popular ecommerce platform.

The plugin works seamlessly with WooCommerce, allowing you to offer product-based memberships. This is ideal for businesses that sell physical or digital products and want to create additional revenue streams through exclusive member content.

However, if you don’t already use WooCommerce, the learning curve might be steeper, and the plugin’s focus on product-based memberships could limit its usefulness for other types of membership sites.

Features

• Integration with Constant Contact
• Member areas requiring invitations
• Content dripping
• Membership levels
• Easy communication with members

Pros

• Seamless integration with WooCommerce
• Ideal for product-based memberships
• Leveraging existing WooCommerce infrastructure
• Familiar interface for WooCommerce users

Cons

• Limited to product-based memberships
• Might not be suitable for non-ecommerce membership sites

Pricing

• $199 per year

Best for: Online stores looking to create membership tiers based on product purchases.

Click here to get started with WooCommerce Memberships.

4. LearnDash

I first came across LearnDash when a client approached me about building an online course platform with membership functionality. Initially, I was skeptical about using an LMS for membership, but I decided to give it a shot.

LearnDash blew me away with its focus on creating structured learning experiences. While it’s primarily an LMS, its membership features are solid. The ability to drip-feed content, create quizzes, and offer certificates within a membership framework is a unique selling point.

For complex membership sites with a strong educational component, LearnDash is a fantastic choice. However, if you’re primarily focused on content restriction and don’t need the full LMS functionality, there might be more streamlined options.

Pros

• Excellent for online courses and educational content
• Robust drip content and quiz features
• Strong community and support
• Versatile platform

Cons

• Can be overkill for simple membership sites
• Pricing can be steep for basic membership features

Features

• One-time payment or subscription courses
• Integration with popular payment gateways and marketing apps
• Course and group management
• Detailed reporting on enrollment, performance, and progress
• Robust LMS capacity

Pricing

• 1 Site: $199 per year
• 10 Sites: $399 per year
• Unlimited: $799 per year

Best for: Online course platforms, membership sites with a strong educational focus, and those who need advanced learning management tools.

Click here to get started with LearnDash.

5. Restrict Content Pro

Restrict Content Pro (RCP) is a plugin I’ve used on several small to medium-sized membership sites. Its simplicity is its greatest strength. If you need a straightforward way to protect content and manage subscriptions, RCP is a solid choice.

The plugin is easy to set up, and the interface is clean and intuitive. While it lacks some of the advanced features of other plugins, it excels at the core functionality of content restriction.

However, for complex membership sites with multiple tiers, drip content, or advanced features, RCP might fall short. It’s best suited for simpler membership models.

Features

• Unlimited number of membership levels
• Customer dashboard
• Stripe integration for free level, more payment options at paid levels
• Membership emails
• Autogenerated member pages

Pros

• Easy to use and set up
• Focuses on core membership features
• Affordable
• Good for smaller membership sites

Cons

• Limited features compared to other plugins
• Might not be suitable for complex membership structures

Pricing

• Basic: Free
• 1 Site: $99 per year
• 5 Sites: $149 per year
• Unlimited: $249 per year

Best for: Small to medium-sized membership sites with basic requirements, bloggers, and those on a tight budget.

Get started with Restrict Content Pro right here.

What Is the Best Membership Plugin for WordPress?

Through our testing and research, we determined that MemberPress is the best membership plugin for WordPress .

MemberPress is the most comprehensive option, and it’s the easiest to use. It has tons of features and excellent documentation and support.

That said, our favorite may not be the right one for you. That’s okay! The best membership plugin for you depends on your specific needs. Consider factors like the type of content you’ll be offering, the complexity of your membership structure, your budget, and your technical expertise when making your decision.

Do you want to learn more ways to increase revenue on your member website?

Take a look at our list of 30 Ways to Make Money With OptinMonster! In that article, you’ll learn how our powerful popup software can help you make the right offers to the right visitors.

If you want to start with OptinMonster today, check out our affordable pricing plans.

Theme builders are gaining popularity because they allow you to customize the entire website without having to learn to code. Using a theme builder, you can easily design website header, footer, and content layouts.

In this article, we’ll show you some of the best WordPress theme builders that will allow you to take full control of your website.

Before jumping into the list, let’s get familiar with theme builders.

What Is a WordPress Theme Builder?

A WordPress theme builder is a tool or software that allows you to create custom WordPress themes without needing to write code. It typically provides a visual interface where you can design and customize various aspects of your theme, such as layout, colors, fonts, and styles.

While theme builders may sound similar to page builders, there are a few significant differences.

A WordPress page builder is basically a drag and drop system for pages and posts whereas a WordPress theme builder is a plugin that lets you design a layout for posts, archive pages, and all other templates handled by a theme.

Now that you know the fundamental differences between a theme builder and a page builder, let’s look at the list of best theme builders.

Best WordPress Theme Builder: Top 8

1. SeedProd
2. Thrive Themes Builder
3. Divi Theme Builder
4. Beaver Builder
5. Themify
6. Elementor Theme Builder
7. JetThemeCore
8. Brizy Pro

1. SeedProd

SeedProd is one of the most popular WordPress theme builder. It is actively installed on more than a million websites. It also comes with an easy-to-use drag and drop interface which lets you build a beautiful site the way you want.

SeedProd lets you design website templates for single pages, blog posts, archive pages, 404 page, sidebars. The plugin is optimized for speed and bundled with 300+ templates to save your time.

Since it’s constantly maintained and updated, it quickly gains traction among the users.

Features:

• Drag and drop visual editor
• 300+ beautiful templates
• Conditional templates display settings
• Coming soon and maintenance mode
• Premade themes
• Premium Integrations

Pricing:

SeedProd is a free plugin bundled with free templates. With SeedProd paid version, you can unlock the theme builder starting at $199 per year along with premium support.

2. Thrive Themes Builder

Thrive Themes Builder is a part of the Thrive Theme Suite. It comes with a drag and drop front-end visual editor so you can see what you’re building.

Thrive Theme Builder allows you to visually create your website header, footer, post templates, page layouts, category pages, checkout pages and more.

Along with their base themes, you get readymade templates and modules to create conversion-focused websites.

It is well integrated with online tools like Zapier, email marketing tools, and webinar platforms.

Features:

• Inline text editing
• Content Modules for elements
• Access to Thrive Leads
• Template Library
• WooCommerce integration

Pricing:

Thrive Theme Builder is available as a standalone plugin but also included in the core Thrive Suite. The standalone plugin is available for $99/year, or you can bundle it with the Thrive Architect page builder for $199/year. The complete Thrive Suite bundle of 9 plugins is priced at $299 for a single year.

3. Divi Theme Builder

Divi Theme Builder is a plugin that comes bundled with the popular Divi theme. The best part is that if you’re not a fan of the Divi theme, you can use this plugin with any other WordPress theme.

With Divi’s theme builder, you’ll be able to visually design custom header, footer, and theme templates quickly. It offers over 800 full site templates to speed up the website design process.

If you’re a small business owner, you can quickly find a readymade template for your business.

Features:

• Templates library
• 100+ modules
• Access to other Divi plugins like Monarch
• Support for dynamic content
• Conditional template display
• Global design elements

Pricing:

Divi builder is a part of the Elegant Themes membership. You can purchase it for $89 per year or a lifetime membership at $249. You’re backed by their 30-day money-back guarantee too.

4. Beaver Builder

Beaver Builder is one of the popular WordPress page builder plugins with an easy-to-use drag and drop interface.

With their Beaver Themer addon, you can create layouts for blog templates, archive pages, custom post type templates, and so on.

The Beaver Themer addon opens all the options to customize the theme elements like header, footer, and announcement bars.

Since it is an established plugin, you can rest assured that they offer constant updates and won’t let you down with any bugs or glitches.

Features:

• Visual drag and drop builder
• 30 design modules
• Conditional template display
• Support for custom fields
• BigCommerce Integration

Pricing:

Beaver Themer addon is a paid extension of the premium version. You’ll have to spend $546 every year purchasing Beaver Themer addon for unlimited websites.

5. Themify

Themify is a popular WordPress theme shop offering themes for small businesses and plugins for extending their theme functionalities. It offers Themify Builder Pro, an intuitive plugin that lets you design every aspect of the theme like header, footer, post, page, 404, archive, and WooCommerce templates.

Features:

• Drag and drop modules
• 40+ readymade landing pages
• Easily extendable addons
• 60+ animation blocks
• WooCommerce templates

Pricing:

Themify Builder Pro offers 25 Builder addons along with the core theme. You can sign up for their membership by paying $69 for one-year support and plugin updates.

6. Elementor Theme Builder

Elementor is a powerhouse of functionality that makes it an exceptional website builder tool. It was created to make building and designing easy for any website, blog, or landing page

Elementor Pro, the paid version of the Elementor plugin, comes with various features like popup builder, theme builder, dynamic tags, support for the global widget, and so on.

With Elementor theme builder, you can design the main aspects of your website like the header, footer, single posts, archive pages, and so on using the drag and drop interface.

Features:

• User friendly drag and drop page builder
• Huge community
• Plenty of readymade templates
• Lottie animation widgets
• Business scaling features

Pricing:

Elementor theme builder is available in the paid version starting at $59/year for a single website. If you’re a business agency, you can check their expert plan worth $199/year that can be used on 25 websites.

7. JetThemeCore

JetThemeCore is a plugin from the JetPlugin suite popularly known as Crocoblock. JetPlugin is an Elementor addon that offers a variety of plugins for extending the free Elementor functionalities on your website.

The plugin offers theme builder features available in the Elementor Pro plugin. You get access to readymade templates for creating core pages like single pages, archive pages, 404 pages, taxonomy archives, and so on.

JetPlugin magic button provides access to these hundreds of pre-built templates so you can quickly install them in just a few clicks.

Features:

• Core page templates
• Drag and drop builder
• Suitable for Elementor users
• Free access to kava theme

Pricing:

You cannot get this as a standalone plugin as it is dependent on the JetPlugin suite. The basic plan will cost you around $199 per year.

8. Brizy Pro

Brizy Pro is a relatively new candidate in the drag and drop page builder ecosystem. It’s similar to Elementor but focuses more on inline editing. This saves time, so you don’t have to jump to and fro from the sidebar for making a new change every time.

Brizy also offers a theme builder in the pro version which makes every part of your WordPress site customizable. You can create dynamic templates for single and archive pages 404 pages and have complete control over headers, footers, and sidebars.

One more exciting feature is their cloud membership, an alternative to Wix. This comes at no additional cost and is included within the plugin’s premium version.

Features:

• 36+ content elements
• Beautiful design pre-made templates
• Inline drag and drop builder
• Brizy cloud membership
• Integration with marketing tools
• Display conditions

Pricing:

The premium plugin starts at just $59 for 1 websites. You also get one year of support and plugin updates.

Which Is the Best Theme Builder for WordPress Website?

SeedProd is the best WordPress theme builder.

While most of the theme builder plugins offer similar features, SeedProd Pro turns out to be the most advanced theme builder. Lite is a free version and offers features like domain mapping, a wide range of marketing integrations, and access controls.

We hope this article helped you find the best theme builder WordPress plugins for your website. While you’re looking for theme builders, you might consider below some articles for marketing your services as well.

More on WordPress Plugins

• 11 Best WordPress Marketing Plugins (Compared)
• Best WooCommerce Themes for Your Online Store
• SEO Made Easy—Search Engine Optimization Guide
• How To Create a Popup Video: Step by Step Tutorial

Unlike many tech blogs, OptinMonster has a unique advantage: experience. As seasoned WordPress users, we’ve personally implemented and tested many plugins on our websites. This hands-on approach allows me to provide insights and recommendations based on actual performance, not just theoretical knowledge.

I aim to share our expertise and help you select the best WordPress eCommerce plugins to power your online store.

Get ready as I unveil our top picks for the best eCommerce plugins for WordPress.

Overview of the Best WordPress eCommerce Plugins

Before diving into my detailed review, here’s a quick overview of the top 5 choices for the best WordPress eCommerce plugins:

	Plugin	Best For	Free Version?	Pricing
	WooCommerce	Wide range of products (physical, digital, services), high customization, and scalability.		Free core plugin, paid extensions
	Easy Digital Downloads (EDD)	Selling digital products exclusively, with a focus on simplicity and efficiency.		Starts at $99.50/year
	Ecwid	Small businesses or those looking to embed a store on multiple platforms due to its flexibility.		Starts at $21/month
4	BigCommerce	Businesses seeking a robust, all-in-one platform with advanced features and scalability.		Starts at $29/month
5	WP EasyCart	Small businesses with a limited product range seeking a simple, user-friendly solution.		Starts at $69.00/year

Key Factors to Consider

When selecting an eCommerce plugin, keep these factors in mind:

• Product Type: Physical, digital, or both?
• Product Quantity: How many products will you sell?
• Scalability: Do you anticipate significant growth?
• Design Customization: How much control do you need over your store’s appearance?
• Technical Expertise: Are you comfortable with coding or do you prefer a drag-and-drop interface?
• Budget: Consider the initial setup costs and ongoing fees.
• Payment Gateways: Ensure your preferred payment methods are supported.
• Shipping Options: Evaluate the plugin’s ability to handle your shipping requirements.
• Marketing and SEO Features: Consider built-in tools or the need for additional integrations.
• Customer Support: Assess the available support options and response times.

Best WordPress eCommerce Plugins

1. WooCommerce

WooCommerce is, without a doubt, the behemoth in the WordPress eCommerce plugin realm. It’s the go-to choice for countless online store owners, and for good reason. Having spent countless hours playing with it, I can confidently say it’s a robust, flexible, and scalable platform.

WooCommerce’s strength lies in its versatility. It’s like a blank canvas for your online store. The core plugin provides a solid foundation, but its true power is unleashed through its extensive ecosystem of extensions.

When testing, I was setting up an online store for organic skincare products. Product variations were a nightmare – different sizes, scents, and packaging combinations. WooCommerce’s product variations feature was a lifesaver. It handled everything flawlessly, from displaying options on the product page to managing inventory levels for each variation.

Another feature that impressed me was its shipping options. Calculating shipping costs based on weight, dimensions, and destination can be a complex affair. WooCommerce’s shipping zones and classes made it incredibly easy to set up accurate shipping rates for different regions.

While WooCommerce is undoubtedly a powerful tool, it’s not without its quirks. For instance, managing complex product attributes can be a bit cumbersome compared to some other plugins. However, there’s usually a plugin or custom code solution to address such issues.

The free version of WooCommerce offers a solid foundation for most online stores. However, to unlock its full potential, you’ll likely need to invest in premium extensions. These extensions cover everything from advanced shipping and payment options to marketing and customer support tools.

Pros:

1. Highly Customizable: Extensive range of themes and plugins for design and functionality.
2. Open Source: Free to use with a large community of developers.
3. Integration with WordPress: Seamlessly integrates with WordPress, making it a great choice for existing WordPress sites.
4. Scalable: Can handle small to large stores with proper hosting.
5. Large Support Community: Extensive documentation and support forums.

Cons:

1. Complex Setup: Can be overwhelming for beginners due to the number of customization options.
2. Performance: Requires good hosting and optimization to handle high traffic and large catalogs.
3. Hidden Costs: Many essential features require paid extensions.
4. Maintenance: Regular updates and maintenance are required to keep the store running smoothly.

Verdict: I wholeheartedly recommend WooCommerce for anyone looking to build an online store on WordPress. Its vast community, extensive documentation, and countless available resources make it a reliable and supportive platform.

WooCommerce Pricing: The core WooCommerce plugin is free and open-source. Some extensions are free, while others are paid.

If you’re interested in WooCommerce, check out the following article: How to Create a WooCommerce Popup (+7 Ways to Boost Sales).

2. Easy Digital Downloads

While WooCommerce is a versatile platform for both physical and digital products, Easy Digital Downloads (EDD) is crafted with digital goods in mind. If you’re selling ebooks, software, music, or any other digital content, EDD is a compelling choice.

EDD’s focus on digital products is evident in its user-friendly interface and efficient workflow. From setting up product pricing to managing customer downloads, everything feels intuitive.

I recall while testing I was building an online course platform. EDD’s ability to handle multiple payment gateways, including recurring subscriptions, was a game-changer. Setting up different pricing tiers and creating a seamless checkout experience was effortless.

Another impressive feature was EDD’s file access control. It securely stores and delivers digital products, preventing unauthorized access and ensuring customers receive their purchases promptly.

While EDD excels at handling digital products, it might lack some of the advanced features for physical goods that WooCommerce offers, such as inventory management and shipping options. However, for those exclusively selling digital content, these limitations are unlikely to be a significant concern.

The core EDD plugin is free, providing a solid foundation for selling digital products. To expand your store’s capabilities, you can explore a range of premium extensions. These extensions offer features like subscriptions, affiliate marketing, and advanced reporting.

Pros:

1. Specialized for Digital Products: Perfect for selling digital goods with features tailored for digital downloads.
2. Simple and User-Friendly: Easy to set up and manage.
3. Extensible: Numerous add-ons available for additional features.
4. Strong Community Support: Active community and extensive documentation.

Cons:

1. Limited to Digital Products: Not suitable for physical product sales.
2. Add-on Costs: Many advanced features require purchasing add-ons.
3. Scalability Issues: May not be ideal for very large stores.

Verdict: If you’re looking for a dedicated solution to sell digital products on your WordPress website, EDD is undoubtedly worth considering. Its focus on simplicity and efficiency makes it a strong contender in the eCommerce plugin market.

Easy Digital Downloads Pricing: Starts at $99.50/year with a limited free version available

3. Ecwid

Ecwid positions itself as a flexible eCommerce solution that can be embedded into any website, including WordPress. While not as deeply integrated as WooCommerce or EDD, it offers a unique approach to online selling.

What sets Ecwid apart is its cloud-based nature. This means your store data is stored on Ecwid’s servers, offering potential benefits like automatic backups and easier scalability.

I used Ecwid for a few small projects, and I was impressed by its simplicity. Setting up basic products and payment options was a breeze. However, when dealing with more complex product configurations or inventory management, I found it a bit less intuitive than dedicated eCommerce plugins.

Ecwid’s strength lies in its ability to be embedded anywhere. I’ve used it to create small online stores within existing websites without disrupting the overall design. This flexibility can be a huge advantage for businesses with limited technical resources.

While Ecwid offers a decent range of features, power users might find it lacking in some areas compared to dedicated eCommerce platforms. For instance, advanced shipping options and inventory management tools can be more limited.

Ecwid offers a free plan with basic features, but to unlock its full potential, you’ll need to upgrade to a paid plan. These plans provide additional features like more product variations, advanced shipping options, and customer support.

Pros:

1. User-Friendly: Simple and straightforward setup process.
2. Cost-Effective: Often cheaper than many competitors.
3. Integration Options: Works well with various payment gateways and shipping options.

Cons:

1. Limited Customization: Fewer themes and plugins compared to WooCommerce.
2. Smaller Community: Less community support and documentation.
3. Scalability: May not handle very large catalogs or high traffic well.

Verdict: Ecwid is a solid choice for small businesses or those looking for a quick and easy way to add eCommerce functionality to their existing website. While it might not be the best option for large-scale or complex online stores, it certainly deserves consideration for its simplicity and flexibility.

Ecwid Pricing: Starts at $21/month with a limited free version available

4. BigCommerce

BigCommerce stands out as a fully hosted eCommerce platform that offers a comprehensive suite of features for online businesses of all sizes. Unlike WordPress plugins, BigCommerce is a standalone platform, providing a complete eCommerce solution out of the box.

I worked with several clients using BigCommerce, and I’ve been impressed by its focus on scalability and performance. The platform handles product catalogs with thousands of items efficiently, and the checkout process is optimized for conversions.

One of the standout features for me is BigCommerce’s built-in SEO tools. It provides valuable insights into on-page optimization and helps you improve your store’s search engine visibility. I’ve seen firsthand how these tools can boost organic traffic and sales.

Another area where BigCommerce shines is its integration with popular marketing platforms. Connecting your store to email marketing services, social media channels, and other tools is relatively straightforward. This makes it easier to run targeted campaigns and track customer behavior.

While BigCommerce is a powerful platform, it does come with a learning curve compared to some of the other options. The interface can be overwhelming for beginners, and customizing the store’s design might require some technical expertise.

Pros:

1. All-in-One Solution: Comprehensive platform with hosting, security, and updates handled by BigCommerce.
2. Scalability: Handles high traffic and large product catalogs effortlessly.
3. Built-In Features: Many essential eCommerce features built-in without needing additional apps.
4. Multi-Channel Selling: Easily integrates with marketplaces like Amazon and eBay.

Cons:

1. Cost: More expensive compared to open-source solutions.
2. Customization Limitations: Less flexibility compared to self-hosted platforms.
3. Learning Curve: Can be complex for beginners due to the extensive feature set.

Verdict: BigCommerce offers several pricing plans to accommodate different business needs. The platform includes essential features in its base plan, but you’ll need to upgrade for advanced functionalities like advanced shipping options and abandoned cart recovery.

BigCommerce Pricing: Starts from $29 per month with zero transaction fees, unlimited products and storage, and unlimited staff accounts. 15-day free trial available.

5. WP EasyCart

WP EasyCart presents itself as a straightforward eCommerce plugin designed to simplify the process of selling products on WordPress. While it may not boast the same level of complexity as some other options, it certainly has its appeal for those seeking a no-frills approach.

WP EasyCart’s biggest strength lies in its simplicity. Setting up basic products and processing orders is relatively hassle-free. For small businesses with a limited product catalog, it can be an efficient solution.

I’ve used WP EasyCart for a couple of small client projects, and while it fulfilled the basic requirements, I found its feature set to be somewhat limited compared to more robust options. For instance, managing product variations or implementing complex shipping rules proved to be more challenging than expected.

The plugin’s focus on ease of use comes at a cost. You won’t find advanced marketing tools or in-depth analytics within WP EasyCart. If you need these features, you’ll likely need to rely on external integrations or plugins.

WP EasyCart offers a free version with limited functionality. To access additional features like digital product delivery, advanced shipping options, and customer support, you’ll need to upgrade to a premium plan.

Pros:

1. Ease of Use: Simple setup and user-friendly interface.
2. Affordable: Competitive pricing with a range of features included.
3. Integration with WordPress: Seamlessly integrates with WordPress, easy to manage within the WordPress dashboard.
4. Good Support: Reliable customer support and documentation.

Cons:

1. Limited Customization: Fewer themes and plugins available compared to WooCommerce.
2. Scalability: May struggle with very large stores or high traffic.
3. Feature Limitations: Some advanced eCommerce features may be lacking or require additional purchases.

Verdict: While WP EasyCart might not be the best choice for large-scale or complex eCommerce ventures, it can be a viable option for small businesses with simple product offerings. Its user-friendly interface and straightforward approach make it a potential contender for those looking for a quick and easy way to start selling online.

WP EasyCart Pricing: Starts at $69.00/year with a limited free version available.

WordPress eCommerce Plugins: Honorary Mentions

WP Simple Pay: If you’re looking for a straightforward solution to accept payments without a full-fledged shopping cart, WP Simple Pay integrates seamlessly with Stripe to process one-time and recurring payments.

TrustPulse: While not directly related to eCommerce, TrustPulse is a valuable tool for building social proof and increasing conversions. By displaying real-time customer activity, it can boost trust and encourage purchases.

OptinMonster: Another conversion optimization tool, OptinMonster helps capture leads and grow your email list through various opt-in forms, popups, and exit-intent technology.

Shopify: Although not a WordPress plugin, Shopify is a popular hosted eCommerce platform that offers integration with WordPress.

MemberPress: Primarily for membership sites, but can be used to sell digital products and access to content.

What Is the Best eCommerce Plugin for WordPress?

After thoroughly using these plugins, I can confidently say that WooCommerce is by far the best WordPress eCommerce plugin.

For small businesses with limited product offerings, WP EasyCart or Ecwid are excellent starting points due to their simplicity and ease of use. WooCommerce is also a viable option, but might be overkill for a very small inventory.

For digital product-focused businesses, Easy Digital Downloads (EDD) is the clear winner for its specialized features and efficiency.

Businesses selling both physical and digital products, WooCommerce is the most versatile option, offering flexibility to handle both product types.

For high-growth businesses or enterprises, BigCommerce or WooCommerce with premium extensions are suitable for handling large product catalogs, high traffic, and complex business needs.

I hope this article helped you determine the best WordPress eCommerce plugin for your needs.

More on WordPress Plugins

• 29 Best Shopify Apps To Boost Your eCommerce Store: Free + Paid Apps
• 18 Best WordPress Plugins & Tools
• 32 Best WooCommerce Plugins to Grow Your eCommerce Business
• WordPress Affiliate Plugin – Best 10
• 12 Best WordPress Plugins For Coming Soon Pages
• Here Are the 6 Best WordPress Form Plugins
• Conquering Course Creation: Top WordPress LMS Plugins Compared

I’ve worked in digital marketing for over a decade, and I’ve thoroughly reviewed the top plugins to help you make the right choice. In this guide, I’ll cover the 7 top WordPress popup plugins, so you can choose the best popup builder tool for your business.

• Why Use a WordPress Popup Plugin?
• How To Choose a WordPress Popup Plugin
• 7 Best WordPress Popup Plugins
  • 1. OptinMonster
  • 2. Thrive Leads
  • 3. Bloom by Elegant Themes
  • 4. PopupAlly
  • 5. Elementor’s Popup Builder
  • 6. TrustPulse
  • 7. UserFeedback
• FAQs

Why Use a WordPress Popup Plugin?

Here are some compelling reasons to integrate a popup plugin into your site:

1. Increase Email Subscribers: One primary use of popups is to encourage visitors to subscribe to newsletters or email lists. A well-timed and designed popup can significantly boost your subscription rates.
2. Promote Special Offers: If you have a sale, discount, or special event coming up, a popup is an excellent way to ensure your visitors are aware of it.
3. Reduce Cart Abandonment: For e-commerce sites, popups can offer discounts or deals just when a user is about to leave the site without completing a purchase, thereby reducing cart abandonment rates.
4. Improve User Engagement: Popups can highlight popular posts, products, or services, guiding visitors to the content they want to see and increasing their time on your site.
5. Gather Feedback: Using popups, you can easily collect feedback from your visitors, helping you understand their needs and preferences better.
6. Targeted Messaging: With advanced popup plugins, you can target specific user groups based on their behavior, location, or other criteria, ensuring that the right message reaches the right audience.
7. Easy Integration: Most WordPress popup plugins seamlessly integrate with other tools and platforms, such as email marketing services, making it easier to manage and analyze your campaigns.

Using a WordPress popup plugin is not just about creating attention-grabbing popups. It’s also about enhancing user engagement, driving conversions, and achieving specific goals on your website.

How To Choose a WordPress Popup Plugin

When you’re searching for the best WordPress popup plugin, you need to keep a few things in mind:

1. Template Quality: Check whether the plugin offers responsive and eye-catching templates that are easy to customize. You’ll need a plugin with a wide range of designs and drag-and-drop editing tools for a stunning popup.
2. Targeting & Triggers: Make sure the plugin offers advanced targeting and triggers to show the right message to the right person at the right time. Otherwise, you might annoy your visitors rather than improve user experience and conversions.
3. Integration & Compatibility: A good plugin should seamlessly integrate with your favorite email marketing service provider. On top of that, it should be compatible with most WordPress plugins and themes.
4. Performance: Choose a WordPress popup plugin that offers powerful conversion features without slowing down the site is necessary. Performance is also crucial, as many WordPress popup plugins can cause slow page speed, negatively affecting SEO rankings.
5. Hosting Environment Compatibility: Finally, it is important to make sure that the chosen popup plugin for WordPress works with the WordPress hosting environment. Many poorly coded popup plugins may not be compatible with advanced caching solutions that hosting companies now use.

Considering these factors while looking for a popup plugin for WordPress can help you make the right choice.

WordPress popup plugins must be selected cautiously, as poorly developed popup tools can ruin the user experience and harm your brand reputation.

7 Best WordPress Popup Plugins

Let’s have a look at the best popup builder tools for WordPress.

WordPress Popup Plugin	Best for	Free Version	Pricing
1. OptinMonster	Unparalleled targeting & ease of use		Starts at $7/month
2. Thrive Leads	Lead generation popups		Starts at $99/year
3. Bloom	Elegant Themes users		Starts at $89/year
4. PopupAlly	Basic popups for beginners		$99/year
5. Elementor Popups	Elementor users		Starts $79/year
6. TrustPulse	Social proof popups		Starts at $5/month
7. UserFeedback	Customer and visitor feedback		Starts at $49.50/year

1. OptinMonster

OptinMonster is the best WordPress popup plugin for generating leads and driving conversions. With its 700+ stunning popup templates and intuitive drag-and-drop builder, you can create eye-catching popups in minutes, even if you have no coding or design experience. OptinMonster works on any type of website, but the plugin makes it especially easy for WordPress users.

What really makes OptinMonster stand above the rest is its robust targeting and triggering rules. With just a few clicks, you decide precisely which visitors see your popups and exactly when they see them. This lets you show the right message to the right visitors at just the right time.

It’s why over 1 million sites use OptinMonster to increase their leads and drive revenue.

For example, let’s say you have a popular blog post about SEO tips, and you want to turn those visitors into email subscribers. You can use OptinMonster to:

• Create a popup that offers an SEO checklist as a lead magnet.
• Use Page-Level Targeting to show that popup to visitors reading your SEO tips blog.
• Use OptinMonster’s powerful Exit-Intent® Technology to display the popup before visitors leave the page, converting casual readers into subscribers that you can nurture through email marketing.

And this is just one simple example of what you can easily accomplish with OptinMonster. OptinMonster doesn’t just help you capture more leads. It ensures those leads are highly engaged, increasing your chances of converting them into loyal customers.

Key Features:

• Multiple campaign types: Choose from multiple types of popups, such lightbox popups, fullscreen mats, slide-in boxes, and more.
• 700+ templates: Pre-made popup templates make it simple to create campaigns for any goal.
• Drag-and-drop builder: Customize any template in minutes. You can also choose to create campaigns from scratch.
• Advanced targeting: Personalize campaigns based on the page your visitor is viewing, their physical location, how they found your site, their interactions with other popups, and more.
• Campaign triggers: Use your site visitor’s behavior to make campaigns appear at the right time. In addition to Exit-Intent®, you can trigger popups based on the time spent on a page or scroll percentage.
• Mobile popups: Every campaign is responsive for all devices, and there are templates specifically for mobile popups.
• A/B testing: Optimize every aspect of your popup with OptinMonster’s built-in split testing
• Conversion analytics: Get in-depth insights into the performance of every campaign.
• Seamless integrations: Connect OptinMonster to any major email marketing platform or CRM.

Pros:

• Intuitive and beginner-friendly with a drag-and-drop builder.
• Offers unmatched targeting and trigger options for precise audience segmentation.
• Integrates seamlessly with email marketing tools and CRMs.

Cons:

• Requires a slightly larger investment for advanced features. However, there’s a 14-day money-back guarantee, so you can try OptinMonster 100% risk-free.

Real Results:

OptinMonster’s features deliver proven results. For instance, Storyly used OptinMonster to grow their email list by 45% and increase conversions by 80%!

Read the full Storyly case study to learn more. Or browse our case study library for more real-life success stories.

Pricing:

• Starts at $7/month for the Basic plan.
• For advanced features like Exit-Intent®, choose the Pro plan ($29/month) or higher.

Ready to grow your business? Start creating targeted, high-converting popups in minutes with OptinMonster.

Get OptinMonster now!

2. Thrive Leads

Thrive Leads is a WordPress popup plugin designed specifically for lead generation. With its drag-and-drop editor and variety of opt-in types, Thrive Leads gives you the tools to grow your email list and capture leads effectively. The plugin offers targeting features to display personalized popups based on specific posts, categories, or tags.

Thrive Leads can also be purchased as part of the Thrive Suite, which includes additional tools like Thrive Architect, Thrive Quizzes, and Thrive Apprentice. Thrive Suite offers an all-in-one solution to build, optimize, and market your WordPress site.

Key Features:

• Multiple Campaign Types: Create lightbox popups, inline forms, slide-ins, content locks, scroll mats, and screen filler overlays.
• Advanced Targeting Options: Show popups based on page-level rules like categories, tags, or post types.
• A/B Testing and Analytics: Test different versions of your forms and track performance to find the most effective design and message.
• Trigger Options: Display popups based on user behavior, including exit intent, scroll depth, time spent on the page, or clicks.
• Mobile-Friendly Design: Responsive popups ensure an optimized experience on smaller screens.
• Integration with Popular Email Services: Connect with tools like Mailchimp, ActiveCampaign, and more.

Pros:

• Wide range of campaign types and targeting options for personalized lead capture.
• Option to completely build your WordPress website through Thrive Suite.

Cons:

• Steeper learning curve for display rules, especially compared to OptinMonster.
• Can strain site performance due to its reliance on local resources.

Pricing:

• Starts at $99/year for a single site license.
• Thrive Suite option available at $299/year, including additional tools like Thrive Architect and Thrive Quizzes.

Thrive Leads and Thrive Suite are excellent options for WordPress users who need an all-in-one lead generation plugin, though their standalone nature can sometimes strain hosting resources on high-traffic sites.

Get started with Thrive Leads!

3. Bloom by Elegant Themes

Bloom, created by Elegant Themes, is a WordPress popup plugin designed to help bloggers and website owners grow their email lists. Known for its clean design and user-friendly interface, Bloom offers multiple opt-in types and integrates with popular email marketing tools.

This plugin is available as part of the Elegant Themes membership, which includes access to other tools like the Divi theme and Monarch social sharing plugin. If you’re already using Elegant Themes products or looking for a comprehensive toolkit for your site, Bloom can be a convenient and cost-effective addition.

Key Features:

• Multiple Opt-In Types: Create lightbox popups, slide-ins, sidebar forms, inline forms, below-post forms, and content locks.
• Basic Targeting and Triggers: Show popups based on time delay, scroll depth, or specific posts and pages.
• Pre-Built Templates: Choose from over 100 customizable templates to match your site’s branding.
• Email Integration: Connect with major email marketing services.
• Standalone WordPress Plugin: All functionality is hosted directly on your WordPress site.

Pros:

• Wide variety of opt-in types and templates for flexibility.
• Simple drag-and-drop builder makes designing popups easy.
• Integrates seamlessly with other Elegant Themes products.
• Affordable as part of the Elegant Themes membership, which includes additional tools.

Cons:

• Standalone plugins rely on your server resources, potentially slowing down performance on high-traffic sites.
• Basic targeting and trigger options lack the advanced segmentation found in other tools like OptinMonster.
• Interface can be confusing due to the number of settings for configuring display rules.

Pricing:

• Elegant Themes Membership: Starts at $89/year for access to Bloom, Divi, Monarch, and more.
• Lifetime Access: One-time payment of $249 for lifetime updates and support for all Elegant Themes products.

Bloom is a great option for users already invested in Elegant Themes or those looking for an easy-to-use popup solution with a variety of form types.

Get started with Bloom.

4. PopupAlly

PopupAlly is a WordPress popup plugin that focuses on creating polite, reader-centric popups. The free version offers all the essentials to design effective popups, while the Pro version adds advanced features like a drag-and-drop editor and smart targeting options. It’s a great choice for bloggers and smaller websites looking for a simple yet functional popup solution.

Key Features:

• Opt-In Form Types: Create exit-intent, time-delayed, and embedded forms.
• Email Marketing Integration: Connect with major platforms like Mailchimp, ActiveCampaign, and more.
• A/B Testing and Basic Stats: Test and analyze form performance to improve conversions.
• Drag-and-Drop Editor: Available with the Pro version for easier customization.
• Smart Subscriber Recognition: Avoid showing popups to visitors already on your list (Pro version).

Pros:

• Free version includes core functionality for basic popup needs.
• Pro version adds advanced features like click-to-open popups and smart targeting.
• Integrates directly into the WordPress dashboard for easy management.

Cons:

• Interface can feel clunky compared to more modern tools like OptinMonster.
• Limited customization options in the free version.
• Standalone plugin may slow down site performance, especially on shared hosting.

Pricing:

• Free Plugin: Basic functionality available forever.
• Pro Plan: $99/year with access to advanced features like drag-and-drop editing, smart targeting, and click-to-open popups.

PopupAlly is a solid entry-level option for WordPress users who need straightforward popups.

Sign up for PopupAlly

5. Elementor’s Popup Builder

Elementor’s Popup Builder is a powerful tool for WordPress users who want to create custom popups as part of their overall site design. It’s built into Elementor Pro, the premium version of the popular page builder plugin, and leverages Elementor’s drag-and-drop interface for seamless popup creation.

Whether you need a simple email opt-in form or a sophisticated, targeted popup campaign, Elementor gives you the tools to design and deploy popups that align perfectly with your website’s branding.

Key Features:

• Drag-and-Drop Editor: Build completely custom popups using Elementor’s intuitive page builder interface.
• Multiple Popup Types: Design lightbox popups, full-screen overlays, slide-ins, floating bars, and more.
• Advanced Targeting and Triggers: Show popups on specific pages or posts with conditions like exit intent, scroll depth, clicks, or time delay.
• Professional Templates: Access a library of pre-designed popup templates for quick setup.
• Full Site Integration: Design popups that seamlessly match the rest of your Elementor-built website.

Pros:

• Fully customizable popups integrated directly into Elementor’s site-building workflow.
• Includes a wide range of triggers and targeting options for precise control.
• One tool for both popup creation and site design, reducing the need for additional products.

Cons:

• Requires Elementor Pro and likely isn’t the best choice for WordPress sites using other themes or builders.
• Customization can be overwhelming for beginners unfamiliar with Elementor’s advanced features.

Pricing

• Elementor Pro: To access the popup tool, you’ll need at least the Advanced Solo Website Builder plan, which is $79/year.

Elementor’s Popup Builder is a great choice if you’re already using Elementor to build your site or want an all-in-one solution for design and popups. However, it may not be cost-effective for users who only need a popup plugin without additional site-building features.

Get started with Elementor Popup Builder.

6. TrustPulse

TrustPulse is a unique WordPress popup tool focused on social proof, helping you build trust and boost conversions by showcasing real-time user activity. Unlike traditional popup builders, TrustPulse creates small, less intrusive notifications to display actions like recent purchases, signups, or other engagement on your site.

Because TrustPulse specializes in social proof popups, it works best as a supplement to a primary popup tool like OptinMonster, offering a powerful way to enhance trust and encourage conversions alongside traditional popups.

Key Features:

• Social Proof Notifications: Display real-time actions such as purchases, signups, and other user activity to create trust and trigger FOMO (Fear of Missing Out).
• Real-Time Event Tracking: Automatically track user actions on your site and turn them into engaging notifications.
• Smart Targeting: Show social proof popups to the right users at the right time based on location, behavior, and more.
• Customizable Design: Use the default templates or customize your notifications to match your site’s branding.
• Asynchronous Loading: Popups load from the cloud, ensuring they don’t affect your site speed or performance.

Pros:

• Boosts conversions by leveraging social proof and urgency.
• Extremely lightweight with no impact on your site’s performance.
• Simple setup process with an intuitive interface.
• Complements traditional popup tools for a comprehensive conversion strategy.

Cons:

• Limited to social proof popups. Not a replacement for traditional popup builders.

Pricing:

• Free Plan: Includes 500 sessions per month.
• Premium Plans: Start at $5/month for higher session limits and advanced features.

TrustPulse is an excellent add-on for websites looking to enhance trust and drive more conversions with social proof notifications. While it’s not a traditional popup builder, it’s a valuable complement to tools like OptinMonster for a well-rounded marketing strategy.

Get started with TrustPulse!

7. UserFeedback

UserFeedback is a WordPress popup plugin specifically designed for collecting feedback from your website visitors and customers. Whether you’re looking to improve user experience, gather insights about your audience, or collect ratings and reviews, UserFeedback provides a simple yet powerful way to capture real-time input.

With UserFeedback, you can create popups for everything from customer satisfaction surveys to post-purchase reviews. This tool is ideal for businesses that want to better understand their audience while seamlessly integrating feedback collection into their WordPress site.

Key Features

• Feedback-Focused Popups: Create popups for surveys, star ratings, Net Promoter Score (NPS), content engagement, and more.
• Customizable Form Fields: Add multiple-choice questions, free-form responses, email capture fields, and star rating options.
• Pre-Built Templates: Choose from 20+ templates, including website feedback, satisfaction surveys, and lead forms.
• Advanced Targeting and Scheduling: Show popups on specific pages, target certain users, or schedule surveys for defined periods.
• Post-Submission Options: Redirect users to a custom page or thank-you message after they complete a form.
• Reporting and Analytics: Built-in reporting tools plus integration with Google Analytics and MonsterInsights for deeper insights.
• Unlimited Popups and Responses: Create and collect as many feedback responses as you need.

Pros

• Ideal for audience insights and customer satisfaction surveys.
• Lightweight script ensures minimal impact on site speed.
• Simple setup with pre-built templates and an intuitive interface.
• Affordable pricing for businesses of all sizes.

Cons

• Limited functionality outside of feedback collection, so not suitable as a general popup tool.
• Free version lacks some advanced features, such as scheduling and targeting rules.

Pricing

• Free Plan: Includes basic features to get started.
• Premium Plans: Start at $49.50/year with additional features like scheduling, targeting rules, and detailed reporting.

UserFeedback is a fantastic choice if your primary goal is to collect actionable insights from your audience. While it’s not a replacement for traditional popup tools, it complements them perfectly for businesses prioritizing audience feedback and data collection.

Get started with UserFeedback!

FAQs

Q1) Which is the best WordPress popup plugin?

Based on our established criteria, OptinMonster emerges as the best WordPress popup plugin, offering exceptional tools to increase conversion rates and being the fastest popup builder.

Additionally, OptinMonster stands out for its user-friendly interface, featuring stunning popup templates and a robust drag-and-drop builder. The plugin integrates with leading CRMs, email marketing platforms, top WordPress form plugins, custom HTML forms, and other tools.

The effectiveness of popups hinges on displaying them to the right users at the right time. OptinMonster addresses this need through powerful page-level targeting options, personalization, and event-based triggers.

Q2) How do I add a popup to WordPress?

To add a popup to WordPress using a plugin:

1. Choose a Plugin: Start by selecting a reliable WordPress popup plugin from the WordPress Plugin Repository or a trusted third-party source.
2. Install and Activate: Navigate to your WordPress dashboard, go to ‘Plugins’ > ‘Add New’, search for the chosen plugin, install and then activate it.
3. Configure the Popup: Once activated, you’ll find a new menu item related to the popup plugin on your dashboard. Click on it to configure the popup’s design, content, and triggers.
4. Set Display Rules: Define when and where the popup should appear. This could be based on user actions, time spent on a page, or specific pages where the popup should be displayed.
5. Publish: Save and publish the popup once you’re satisfied with the settings. It will now be live on your website.

Q3) What are WordPress popup plugins?

WordPress popup plugins are specialized tools designed to create and manage popups on a WordPress website.

These popups can serve various purposes, such as collecting email addresses, promoting offers, displaying notifications, or even showing videos.

The plugins offer a range of customization options, allowing users to design popups that align with their brand and website design.

Additionally, they often come with features like targeting specific audiences, setting display triggers, and integrating with other marketing tools.

Q4) How to add a popup in WordPress without a plugin?

If you prefer not to use a plugin, you can add a popup to WordPress using custom HTML, CSS, and JavaScript. Here’s a basic outline:

1. Create the Popup Content: Write the HTML content for your popup. This could be a simple form, text, image, or any other content you wish to display.

<div id=”customPopup” class=”popup-content”>
<!– Your popup content goes here –>
</div>

2. Style the Popup: Use CSS to style the popup. Make sure it stands out but also fits with your website’s design.

.popup-content {
display: none;
position: fixed;
top: 50%;
left: 50%;
transform: translate(-50%, -50%);
padding: 20px;
background-color: #fff;
z-index: 1000;
/* Add other styles as needed */
}

3. Add Interactivity: Use JavaScript to control when the popup appears and disappears.

document.addEventListener(‘DOMContentLoaded’, function() {
setTimeout(function() {
document.getElementById(‘customPopup’).style.display = ‘block’;
}, 5000); // This will display the popup after 5 seconds
});

4. Integrate into WordPress: Add the HTML code to the location where you want the popup to appear (e.g., footer or header). Add the CSS to your theme’s style.css file or a custom CSS section, and the JavaScript can be added to your theme’s footer or a custom scripts section.

Remember, while this method gives you more control over the popup’s design and functionality, it requires a good understanding of coding.

If you’re uncomfortable with this, using a plugin, like OptinMonster might be more straightforward and efficient.

Get Started With WordPress Popups

If you want the very best popup builder tool for WordPress, OptinMonster is the best choice. In fact, it can be used on any website, so it’s the best popup tool even if you don’t use WordPress. With our 700+ templates, easy drag-and-drop builder, and robust targeting and triggering rules, you can start turning your website traffic into subscribers and customers. And you can do it fast!

Learn More About Popups:

• 40 Exit-Intent Popup Strategies to Keep Visitors Engaged and Boost Sales
• Email Popups That Convert: Creative Ideas to Grow Your Email List Fast
• eCommerce Popups That Work: How to Increase Sales and Recover Abandoned Carts

WordPress, the world’s most popular content management system, powers most of the internet. But having a WordPress site isn’t enough.

To truly shine online, you must ensure your website is optimized for search engines. Enter the realm of SEO plugins.

When used effectively, SEO plugins help optimize websites and increase organic traffic, even if you’re not an SEO expert. And these tools are incredibly easy to set up and use.

But with so many options available, which is the best SEO plugin for WordPress?

In this post, I’ve handpicked the best SEO plugins for WordPress to help you implement your SEO strategy.

Ready? Let’s begin.

Best SEO Plugin for WordPress

1. All in One SEO – Best WordPress SEO Plugin
2. Yoast SEO
3. Semrush SEO Writing Assistant
4. Ahrefs SEO
5. MonsterInsights
6. SEOPress – On-site SEO
7. Rank Math SEO
8. Shortpixel
9. WP Meta SEO
10. Broken Link Checker
11. WP Fastest Cache
12. WP Rocket
13. Schema – All In One Schema Rich Snippets

1. All in One SEO – Best WordPress SEO Plugin

All in One SEO (AIOSEO) is the best SEO plugin for WordPress, designed to streamline all your website optimization needs.

It offers a suite of tools that cater to both beginners and advanced users, ensuring that your site is primed for search engines.

It’s the original SEO plugin for WordPress that’s first launched in 2007 and has over 3 million active installations.

The free version of AIOSEO provides all the basic features you’d expect, but to truly excel and outrank your rivals in rankings, the pro version is packed with advanced features tailored for dominance.

All in One SEO lets you:

• Submit your sitemap: this will help Google to easily discover your content
• Enable Schema markup: add data about your content to increase click-through rates
• Automatic notifications: let Google and Bing know about changes made to your site
• Linking Opportunities: crawls all your pages and offers suggestions on relevant pages you can link to, as well as anchor text you can use — without needing to audit your site manually.
• Orphan pages: finds all the orphan pages (pages with zero internal links) on your site and offers linking suggestions to bolster your internal linking strategy.

If you’re starting out, you can just install the plugin and use it straight out of the box. And once you’ve got some experience under your belt, you can take advantage of their Advanced SEO features like Link Assistant.

Strategic internal linking can boost your organic traffic by as much as 40%.

To give you an easier way of managing your internal links, Link Assistant comes with a Links Report dashboard that helps you optimize your internal link-building strategy.

By giving you data on the types of links you have and how your web pages are linked together, the Links Report helps you build internal links faster and better.

AIOSEO is equipped with integrated WooCommerce SEO tools tailored for ecommerce platforms. It boasts capabilities such as dynamic optimizations, product page enhancements, SEO for product images, and additional features designed to drive increased organic traffic to your digital storefront.

This SEO plugin integrates with other SEO tools, like Google Analytics. And with the SEMrush integration, you can easily discover and rank for additional key phrases you might not have known about with the click of a button.

If you only want one plugin on your website, All in One SEO is the best one to start with.

Key Features:

• Automated meta tag generation
• XML sitemap support
• Google Analytics integration
• Advanced canonical URLs
• Built-in API for extended functionality
• Local SEO
• RSS feed management
• Breadcrumbs
• Robots.txt editor
• ChatGPT AI integrations
• Google News sitemaps
• Video SEO
• Redirect manager
• 404 tracking
• IndexNow integration

It’s a comprehensive suite designed for optimal online performance.

Best for: Small business owners looking for an all-encompassing SEO solution.

Bonus content: All in One SEO (AIOSEO) Review: Is It the Right SEO Plugin?

2. Yoast SEO

Yoast SEO is the best free SEO plugin for WordPress that comes with several key features.

It allows you to generate a sitemap, add your meta description, and check content readability.

Yoast SEO’s on-page SEO analysis will tell you whether or not you’re using your keyword enough. Yoast SEO plugin also shows a snippet preview of your post in the search engine.

Compared to All in One SEO, Yoast’s premium version is expensive even though both has almost the same feature set.

Key Features:

• Real-time content analysis
• XML sitemaps functionality
• Breadcrumb control
• Schema markup implementation
• Internal linking suggestions (Premium)

Best for: Bloggers and content creators focusing on content optimization and readability.

3. SEMRush SEO Writing Assistant

The SEMRush SEO Writing Assistant plugin integrates the power of Semrush’s content analysis tools directly into WordPress, offering real-time SEO suggestions and content optimization tips.

This tool helps you write SEO-friendly content.

You can make SEO templates and receive suggestions for your content, including expert SEO tips.

Key Features:

• Real-time SEO score
• Tone of voice analysis
• Plagiarism checker
• Linking recommendations
• Content readability score

Best for: Writers seeking real-time feedback on content SEO and originality.

4. Ahrefs SEO

The Ahrefs SEO plugin directly bridges your WordPress site and the extensive Ahrefs backlink index, ensuring your content is always optimized and competitive.

Ahrefs SEO might be too costly for business owners who are just starting out.

Key Features:

• Backlink analysis
• Keyword tracking
• Content gap analysis
• Site audit tool
• SEO audit
• Competitor benchmarking

Best for: SEO professionals and agencies needing in-depth backlink analysis and competitive insights.

5. MonsterInsights

MonsterInsights connects your WordPress site with Google Analytics effortlessly, allowing you to gain insights into your traffic and make data-driven decisions.

Understanding your analytics can help you create the kind of content your audience wants. But, it can be tricky to sort through all the data.

MonsterInsights helps because it presents the information in easy to understand reports and graphs right within WordPress dashboard.

Key Features:

• Easy Google Analytics integration
• Real-time stats dashboard
• E-commerce tracking
• Affiliate link tracking
• Enhanced link attribution

Best for: Site owners wanting detailed Google Analytics insights within their WordPress dashboard.

Bonus content: MonsterInsights Review: Is This Analytics Plugin Worth It?

6. SEOPress – On-site SEO

SEOPress – On-site SEO is a robust on-site SEO plugin that offers a clean and intuitive interface, making website optimization a breeze.

It allows you to submit a sitemap to Google and manage your titles and meta descriptions.

You will need to get the paid plan for features like viewing your Google Analytics in your dashboard.

Key Features:

• Google Local Business data integration
• Breadcrumbs control
• Redirection management
• Content analysis
• Social media previews

Best for: Businesses aiming for a streamlined on-site SEO experience with a user-friendly interface.

7. Rank Math SEO

Rank Math SEO is a versatile SEO plugin that combines user-friendliness with advanced optimization tools, ensuring your site ranks higher in SERPs.

It lets you do keyword research, enable Schema, detect broken links, and track your rankings.

Rank Math SEO comes with an easy to follow setup wizard and also lets you choose unlimited focus keywords

Key Features:

• Integrated LSI keyword tool
• Rich snippet support
• 404 error monitoring
• Internal linking suggestions
• SEO performance tracking
• Generate an XML sitemap
• Connect Google Search Console

Best for: Advanced users seeking a mix of user-friendly and powerful SEO tools.

8. Shortpixel

Shortpixel focuses on image optimization, ensuring your website images are compressed without compromising quality, leading to faster load times and better SEO.

Why does this matter? Images can take longer to load than plain text, so this means images might slow down your site. Site speed is an important ranking factor.

All new images will be automatically processed. You can also configure the plugin to compress past images and optimize your website history.

Key Features:

• Lossless image compression
• WebP image conversion
• Bulk image optimization
• Retina image support
• Image backup and restore

Best for: Webmasters focused on improving site speed through image optimization.

9. WP Meta SEO

WP Meta SEO gives you full control over your website’s meta content, from bulk editing to sitemap generation, ensuring optimal SEO performance.

In addition, it gives you keyword suggestions and you get an on-page SEO analysis.

Key Features:

• Bulk meta content editor
• Google Analytics integration
• XML and HTML sitemap generation
• Breadcrumb customization
• 404 error redirection

Best for: SEO managers needing bulk meta content editing and management.

10. Broken Link Checker

Broken Link Checker diligently monitors your website for broken links, ensuring a seamless user experience and maintaining your site’s SEO integrity.

Why would your website need this kind of plugin?

Broken links hurt your website’s SEO because it ruins the user experience. This might cause your site visitor to bounce off your website.

Key Features:

• Detects broken links and missing images
• Notifies via dashboard or email
• Prevents search engines from following broken links
• Link filtering and search
• Direct link editing from the plugin page

Best for: Site administrators wanting to maintain site integrity by fixing broken links.

11. WP Fastest Cache

When it comes to SEO, site speed matters.

WP Fastest Cache speeds up your website because it creates a static version of your pages for faster caching.

This means it doesn’t need to access your database when someone requests the page, so it can serve your content right away.

Key Features:

• Static HTML file generation
• Minify HTML and CSS
• Browser caching
• GZIP compression
• CDN integration

Best for: Ecommerce sites and high-traffic blogs needing speed optimization.

12. WP Rocket

WP Rocket is a premium caching plugin that not only boosts your website’s speed but also improves its SEO performance.

Key Features:

• Page caching
• Cache preloading
• GZIP compression
• Database optimization
• Lazy loading for images

Best for: Premium sites seeking advanced caching solutions and speed enhancements.

13. Schema – All In One Schema Rich Snippets

Schema – All In One Schema Rich Snippets simplifies the process of adding schema markup to your WordPress site, enhancing its appearance in SERPs with rich snippets.Rich snippets can improve your click-through rates.

Key Features:

• Supports various schema types (reviews, events, recipes, etc.)
• Interactive snippet preview
• Lightweight and fast
• Easy integration with other plugins
• Improved click-through rates

Best for: Online businesses aiming to enhance their SERP appearance with rich snippets.

How To Convert WordPress Website Traffic?

While we’ve explored many powerful tools that can optimize your site’s backend, focusing on user engagement and lead generation is equally crucial, directly impacting your SEO.

This is where OptinMonster steps in. 

Beyond traditional search engine optimization (SEO), OptinMonster is a game-changer. It’s not just about driving traffic; it’s about converting that traffic into loyal subscribers and customers. 

With its advanced targeting features, stunning lead capture forms, and actionable insights, OptinMonster ensures that the hard-earned traffic you gain through SEO doesn’t just visit and leave but engages and converts.

Incorporating OptinMonster into your toolkit bridges the gap between traffic generation and conversion optimization. 

So, while investing in SEO plugins to climb the SERP ladder, don’t forget to harness the power of OptinMonster to capitalize on that traffic.

After all, what’s the point of increased visibility if it doesn’t lead to growth?

Create High Converting Optin Campaigns Today!

More on SEO

• SEO Made Simple: Where & How To Use Keywords in Your Content
• The DIY Mobile SEO Guide: How to Be Mobile-First in 2023
• Mastering Off-Page SEO: Boosting Your Website’s Visibility
• SEO Best Practices: Simple Routines for Ultimate Success
• 50+ Powerful SEO Statistics That Will Help You Boost Traffic to Your Site

FAQ

Q1) Which plugin is best for SEO in WordPress?

AIOSEO is one of WordPress’s most popular and widely used SEO plugins. It offers a comprehensive set of features to help optimize your website for search engines.

Q2) What is the easiest SEO plugin for WordPress?

AIOSEO is known for its simplicity and ease of use, especially for beginners. It provides essential SEO features without overwhelming the user.

Q3) What is the best free SEO plugin?

Both Yoast SEO and AIOSEO offer free versions that are quite robust. Rank Math is another free SEO plugin that has gained popularity due to its features and user-friendly interface.

In this article, we’ll explore some of the top Leadpages alternatives designed specifically for WordPress. These tools can help you create stunning landing pages, popups, and forms to grow your business, without the limitations you might encounter with Leadpages.

• What Is Leadpages?
• Why Choose a LeadPages Alternative?
• 6 Best LeadPages Alternatives for WordPress
  • 1. SeedProd
  • 2. Thrive Architect
  • 3. Divi
  • 4. Unbounce
  • 5. ClickFunnels
  • 6. OptinMonster

What is Leadpages?

Leadpages is a drag-and-drop platform designed to help businesses generate leads and conversions. It allows users to create high-converting landing pages, popups, and alert bars without needing any coding skills. Its features include pre-designed templates, A/B testing, and built-in analytics, making it a go-to tool for marketers looking to grow their online presence quickly.

Why Choose a LeadPages Alternative?

While Leadpages offers a straightforward way to create landing pages, WordPress users might find it limiting. Leadpages’ customization options are restricted, which can hinder the creation of unique, brand-specific designs. Additionally, its integration with WordPress isn’t as seamless as native plugins, potentially complicating site management.

WordPress-specific alternatives can provide greater flexibility and control. These tools often offer deeper customization, better performance, and more cost-effective solutions tailored to WordPress environments. By choosing a plugin that integrates directly with WordPress, you can streamline your workflow and enhance your site’s functionality.

Leadpages is a drag-and-drop platform designed to help businesses generate leads and conversions. It allows users to create high-converting landing pages, popups, and alert bars without needing any coding skills. Its features include pre-designed templates, A/B testing, and built-in analytics, making it a go-to tool for marketers looking to grow their online presence quickly.

6 Best LeadPages Alternatives for WordPress

Below, I’m sharing the best Leadpages alternatives that you can try for your business website.

Note: Prices reflect the current offers at the time of the last update to this post. Check each tool’s website for up-to-date prices.

1. SeedProd

SeedProd is the perfect Leadpages alternative for creating beautiful landing pages. It’s fast and unlike other landing page builders, it does not add any bloat to your landing pages.

The plugin comes with a simple drag-and-drop builder with a visual editor, so you get a live preview of your webpage design.

It also offers more than 300 templates, so you can quickly start building your responsive web pages. The templates can be used to design any page on your website, including single pages, archive pages, 404 pages, and even a coming soon page.

SeedProd seamlessly integrates with your favorite email marketing tools and plugins.

Pricing: The free plugin offers basic functionality. For more advanced features, premium plans start at $39.50/year.

2. Thrive Architect

Thrive Architect is the perfect alternative to Leadpages for creating landing pages, sales pages, and other types of conversion-focused pages.

With its powerful drag-and-drop builder and pre-designed templates, Thrive Architect makes it easy for businesses and individuals to create custom pages that are tailored to their specific needs.

Thrive Architect offers a wide range of customization options, including advanced design options and the ability to add custom HTML code.

Unlike Leadpages, Thrive Architect integrates directly with WordPress, giving you complete control over your website and the ability to add custom functionality and design elements.

Pricing: Starts at $69/year. Get the full Thrive Suite for $209/year.

3. Divi Builder

Divi Builder is a famous page builder that you can use to create beautiful and engaging landing pages. It comes bundled with other Divi products like Bloom, Monarch, and Divi WordPress themes that help you create a conversion-focused website.

Divi Builder is an excellent Leadpages alternative because it offers more than 200+ drag-and-drop elements and 2000+ pre-built layouts.

Since it offers theme-building features, you can edit the headers, footer, and sidebars of your website using their theme builder. If you’re a small or medium business, you’ll quickly find a readymade template matching your business needs.

Pricing: Starts at $89/year or $249 for lifetime access.

4. Unbounce

Unbounce is a landing page builder platform with innovative AI builder features. It helps you create beautiful landing pages in just a few clicks.

With Unbounce, you need to provide basic information about your campaign, and their smart builder offers ready-to-use layouts. You can easily customize the colors and typography settings to match your brand style. Besides, you get 100+ readymade landing page templates that you can edit using their drag and drop builder.

Unbounce seamlessly integrates with all the leading eCommerce platforms like Shopify, Stripe, PayPal, Unsplash, Vimeo, and many more. You can also access other Unbounce products like Smart Builder, Smart traffic, and Smart Copy.

Pricing: Starts at $74/month, making it a pricer option.

5. ClickFunnels

ClickFunnels is a famous sales funnel builder that helps you create landing pages, generate leads, and sell products online. You get a dedicated website hosting, drag and drop builder, and email marketing tool that sync together, making it a complete sales funnel platform.

The platform offers many ready-to-use sales funnel templates that you can easily customize using their drag and drop builder.

ClickFunnels is compatible with many webinar platforms, making it easy to conduct online webinars.

Pricing: Starts at $81/month, making it the most expensive tool on this list.

6. OptinMonster

OptinMonster is the #1 premium lead generation tool for creating high converting forms and popups. You can use these campaigns to turn any page into a landing page.

You can embed an inline optin form onto a landing page, or use a fullscreen welcome mat to generate leads.

Plus you have access to OptinMonster’s many other conversion-boosting features, such as:

• Exit-Intent® Technology
• Discount spin wheel campaigns
• Countdown timers
• Page-level targeting
• A/B testing

and much more!

Pricing: Starts at $7/month

Click below to start getting more leads and sales today.

Get More Leads and Sales Today!

Choose the Best Leadpages Alternative for Your Business

These are the best Leadpages alternatives that you can use to create a robust sales funnel on your website. We recommend SeedProd for building landing pages and sales funnel on your site. You can use it in conjunction with OptinMonster to skyrocket your email list and sales.

We hope you enjoyed this post. If you did, you might want to check out these other detailed articles as well:

• 18 Proven Ways to Increase Your Conversion Rate Throughout Your Sales Funnel
• How to Start an Affiliate Program: Your Complete Step-by-Step Guide
• How to Write a Sales Page That Converts

Want to build effective sales funnels that convert more audiences? Get started with OptinMonster today risk-free with a 14-day money-back guarantee.

We’ve got you covered! MemberPress is marketed as an “All in One” membership plugin for WordPress, but we’ll test that claim to see if it lives up to the hype.

In this article, we’ll cover all the features, pros, and cons of MemberPress, as well as full details on pricing, integrations, and add-ons.

• What is MemberPress?
• What to Look for in a Membership Plugin
• MemberPress Plugin Features
  • Content Paywall & Access Rules
  • Online Courses
  • Customizable Membership Options
  • Community Forums
  • Coupon Codes
  • Easy Pricing Pages
• MemberPress Integrations & Add-ons
• MemberPress Pricing
• MemberPress Review: Pros
• MemberPress Review: Cons
• Final Thoughts: Is MemberPress Really the Best Membership Plugin?

Let’s get started!

What is MemberPress?

MemberPress is a premium WordPress plugin you can use to create a membership site. This can help drive traffic, engagement, and conversions on your WordPress website.

But wait, what’s a membership site anyway?

A membership website is a place where members can register and login to access premium content and perks. These goodies can include exclusive blog posts, videos, podcasts, online courses, community forums, exclusive app features, and much more.

What to Look for in a Membership Plugin

When choosing a WordPress membership plugin, there are several important factors to consider.

First, look at the functionality of the membership software you’re considering and compare that to the user experience you want to deliver. Do you want to host online courses? Host webinars? Facilitate conversations in a member forum? Make sure that your membership page builder has the features that you need or integrates with other tools to get the job done.

Next, think about the specific membership models you want to offer. You may want to offer additional membership levels above your basic plan, or use a free trial period to generate leads. Not every membership plugin can do different payment structures, so pay attention to the details of the software you’re considering.

Ease of use is very important, both for you and your members. How easy is it for you to add new content for your members? Can members manage their own subscriptions and membership levels? Do the membership features adopt the styling of your existing WordPress theme or will you need custom coding to make them fit in? It can take a lot of work to build a membership website, so try to choose a tool that’s user-friendly.

Good customer support is important for getting you out of a jam. Look for plugins that are updated regularly and come with plenty of documentation, tutorials, and personalized help when you need it.

We’ll be reviewing MemberPress in this article, but we’ve also made a list of other membership website builders you can consider.

Now let’s take a look at how MemberPress can turn your WordPress site into a thriving membership.

MemberPress Plugin Features

Content Paywall & Access Rules

MemberPress offers fully customizable content protection. That means you can limit who has access to specific pages and blog posts, post categories and tags, individual lessons within courses, videos, and more.

What’s more, MemberPress lets you drip content to your members bit by bit. This helps keep interest high because there’s always newly available content for them to access. It can also give you more control over the member experience. Perhaps you need participants to watch a specific video before they start a course. You can set the course to unlock after the video has been viewed.

Content can be dripped based on a fixed date, after registration, or after purchasing a specific product or membership. You decide!

Finally, MemberPress also lets you set expiration dates for your content access. This also helps drive engagement as members are motivated to check out their content or complete a course before it expires.

Online Courses

Besides protecting your content, MemberPress acts as a powerful LMS plugin (learning management system). This means you don’t need a separate course plugin like LearnDash to be able to offer online courses as part of your membership.

Your online courses are built right into the MemberPress platform, so you can manage your courses and students all from within your WordPress dashboard. The drag and drop curriculum builder makes it easy to add, edit, and rearrange your lessons.

To make your online course more effective, MemberPress can add quizzes and progress tracking. Unlike many course platforms that only have multiple choice quizzes, MemberPress allows you to add multiple choice, multiple answer, true/false, short answer, and essay questions. You can set questions as required or optional, and choose to require a previous lesson to be complete before a quiz is accessible. Additionally, quiz questions can have point values and you can require a passing score before moving on to the next lesson.

Online courses can be controlled with the same MemberPress access rules as anything else on your website. And if a user wanders onto a page that isn’t part of their membership level, MemberPress will even generate a sales page automatically to persuade that user to purchase a membership.

Customizable Membership Options

One way to generate more revenue and engagement in your membership is to offer different types of membership. This makes your membership more accessible to more people without losing you money by giving away too much of your premium content.

MemberPress lets you create both free and paid memberships. Paid memberships can be subscription-based or a one-time fee for either lifetime or term-limited access. You can also offer trial periods and limit the length of the trial and the number of trials each user can have.

Practically every piece of the membership process can be tailored to fit your business model. You can set specific payment methods for each membership, customize the user information fields, define permissions for who can and can’t purchase a membership, and send custom welcome emails for each membership level.

There are also add-ons that allow for gifting memberships, corporate memberships, and more.

Community Forums

MemberPress has built-in integration with forum plugins like bbPress, BuddyBoss, and more. This allows you to add message boards and discussion forums to your community to help build engagement and connections between members, not just with your brand. This type of peer to peer connection is vital for growing a sustainable community.

As with everything else on your site, MemberPress can restrict access to your forums based on membership level. That lets you open some forums to the public while keeping some forums VIP-only.

Coupon Codes

To promote your membership site, you can create coupon codes in MemberPress. You can either have MemberPress generate the codes automatically, or use your own code words. There are plenty of options to configure for your coupons, including:

• Percentage or flat discount
• One-time or recurring
• Number of uses allowed
• Start and end dates
• Memberships the coupon can be used on
• Affiliate association if using the Easy Affiliate add-on

Easy Pricing Pages

If you have multiple membership options, a pricing table can lay out the different choices and nudge users toward the one you want them to pick. MemberPress can automatically build high-converting pricing pages for you, with no CSS or HTML knowledge needed. Just pick the membership options you want to include, add them to a Group, and your pricing page will appear!

MemberPress Integrations & Add-ons

In addition to the core features listed above, MemberPress has a wide variety of addons and integrations you can use to expand your membership site’s functionality with features such as:

• Payment Gateways: Stripe and PayPal integration are included with every license, and you can also add Authorize.net and WooCommerce integrations.
• Email Marketing: Instantly add new members to your email list on ConvertKit, Aweber, Mailchimp, and other ESPs and tag them to receive segmented emails .
• Podcast Memberships: Create a paid podcast to monetize your content.
• Affiliate Programs: Add an affiliate plugin like AffiliateWP or Easy Affiliate and let your members recruit for you.

MemberPress Pricing

MemberPress has 3 license levels that are priced by year:

• Basic: Starts at $179.50/year
• Plus: Starts at $299.50/year
• Pro: Starts at $399.50/year

There’s no free version of MemberPress but you do get a 14-day money back guarantee if you want to try it out before you commit.

MemberPress Review: Pros

We like MemberPress for a lot of reasons.

Most importantly, it’s easy to set up but still highly customizable. You can create as many membership levels as you want, set the content dripping and expiration exactly how you need, and set up custom coupons with just a few clicks.

We also appreciate how the online course platform is included in the MemberPress license. It’s very nice being able to manage courses from the same place you manage your membership.

MemberPress plays well with a bunch of different email service providers, marketing tools, and popular WordPress plugins and themes. You’ve spent a lot of time building your WordPress site, and MemberPress lets you hang onto everything that’s working and just add membership functionality on top of that.

Best of all, the MemberPress support team responds within a few hours on weekdays. That means you won’t get stuck trying to fix something on your own when your members need a solution quickly.

MemberPress Review: Cons

The most obvious drawback of MemberPress is that you must have a WordPress site to use it. If you don’t have a WordPress site, you’ll have to either move your site to the WordPress platform or build your membership website separately and link it to your existing site, which can be confusing for visitors.

The add-ons and integrations system is useful but can be a little confusing. While MemberPress integrates easily with other plugins like bbPress and AffiliateWP, it would have been nice to see those, along with some of the other add-ons, as built-in features. The add-ons are available based on license level, but some users might want the option to add just one premium add-on without upgrading their entire license. That currently isn’t possible.

The plugin is relatively affordable, but without a lifetime purchase option, the cost can certainly start to add up over time, especially on the more premium plans. The developers have generally done a good job grouping the add-ons by need, though, so you can probably find a license level that works for you.

Final Thoughts: Is MemberPress Really the Best Membership Plugin?

MemberPress takes the functionality of multiple plugins and combines them into one. It can handle walled content, online courses, subscriptions, registration, free trials, and much more. As far as membership plugins go, MemberPress is hard to beat.

Did you know that OptinMonster integrates with MemberPress? That means you can show high-converting campaigns on membership pages, checkout, online courses and more based on membership, registration, or login status. This helps you target your marketing even more for better results.

Try it out for yourself! Get OptinMonster for MemberPress today!

In this post, I’ll cover 6 of the best WordPress security plugins to safeguard your site. These plugins include powerful features, from firewalls and malware scanning to login protection and real-time alerts. Let’s help you find the right security solution for your WordPress site.

• Do I Need a WordPress Security Plugin?
• 6 Best WordPress Security Plugins for 2025

WordPress Security Plugin	Best for	Free	Premium Pricing
1. Sucuri	Full security with minimum maintenance		Starts at $229/yr
2. Wordfence	Robust, server-level firewall		Starts at $119/yr
3. SolidWP	Reliable, straightforward security
4. All-In-One Security	Basic protection at no or low cost		Starts at $70/yr
5. MalCare	In-depth malware cleanup		Starts at $149/yr
6. Jetpack	Security plus site performance		Starts at $9.95/month

Do I Need a WordPress Security Plugin?

Far too many people make the mistake of assuming hackers only target big companies. They think hackers only go for retail giants with databases of customer information like names, email addresses, and credit card details.

But the truth is that hackers target everyone, including small eCommerce companies doing low-volume transactions. In fact, 46% of cyber attacks impact businesses with fewer than 1,000 employees.

So if you’re a WordPress user with an online store, you likely need a security plugin no matter what stage of business you are in. You can optimize conversion rates and grow your email list all you want, but if you don’t secure your eCommerce site, you risk losing your business.

From those just starting out to those who’ve spent years building trust with their target audience, these plugins can make or break your online success.

6 Best WordPress Security Plugins in 2025

The good news is that securing WordPress sites has never been easier, thanks to a growing list of security plugins that help safeguard your company within minutes. Feel free to click below to skip to the plugin you’re interested in.

1. Sucuri
2. Wordfence
3. Solid Security by SolidWP (formerly iThemes)
4. All-In-One Security
5. MalCare
6. Jetpack Security

1. Sucuri

Many small businesses consider Sucuri to be the best WordPress plugin for improving your site’s security in 2025, and for good reasons. The Sucuri WordPress plugin has all the security features you need to audit and keep your site protected against malware, brute force login attacks, DDoS, and any other security threats.

What sets Sucuri apart is its cloud-based firewall, which blocks threats before they even reach your server, keeping your site’s performance high. The plugin’s activity log lets you track changes made on your site, so you can catch suspicious actions early.

Key Features:

• Cloud-based firewall
• Malware scanning and removal
• Activity logging and monitoring
• Performance optimization

Best for: Businesses of all sizes seeking comprehensive security with minimal maintenance.

Pricing: There is a free plugin that offers limited features. Sucuri’s Security Platform Plans start at $229/year. Their Firewall with CDN Plans start at $9.99/month.

2. Wordfence

Wordfence is another powerful and popular choice, known for its robust Web Application Firewall (WAF) and real-time threat detection. With features like malware scanning, two-factor authentication, and IP blocking, Wordfence protects your site from malicious traffic and login attacks.

Be aware that Wordfence’s firewall operates on your server, giving you direct access to detect and block suspicious activity. On the other hand, cloud-based firewalls like Sucuri require less maintenance and don’t use up your server’s resources.

Key Features:

• Web Application Firewall (WAF)
• Malware scanning and removal
• Real-time IP blacklisting
• Two-factor authentication

Best for: Users who want a robust, server-level firewall and hands-on control over security settings.

Pricing: Wordfence offers a free WordPress plugin. Paid plans start at $119/year

3. Solid Security by SolidWP (formerly iThemes)

Formerly known as iThemes, SolidWP offers a strong suite of features tailored to WordPress users seeking reliable security. With an intuitive interface, Solid Security provides robust options to protect against various threats, from brute force attacks to unauthorized file changes.

The Pro version includes additional premium features like two-factor authentication, scheduled malware scans, and passwordless login with passkeys, ensuring your site has multi-layered defenses. Solid Security is particularly suited for users who want an all-encompassing security solution without extensive setup.

SolidWP also offers a 3-tool suite that includes plugins for backups and maintenance.

Key Features:

• Brute force protection and file integrity monitoring
• Two-factor authentication and strong password enforcement
• Scheduled malware scans and version management
• Passwordless login with Passkeys and trusted device management

Best for: Small to medium businesses looking for reliable, straightforward security features.

Pricing: Solid Security Pro starts at $99/year. The full 3-tool suite starts at $199/year.

4. All-In-One Security

For those looking for a free solution, All-In-One Security is a fantastic option. It includes basic features like login lockdown to prevent brute force attacks, IP blacklisting, and file integrity monitoring.

The paid premium version includes malware protection, premium customer support, and more advanced features

Key Features:

• IP blacklisting and login lockdown
• Basic firewall protection
• User account monitoring
• Visual security dashboard

Best for: Beginners and small sites needing essential protection at no or low cost.

Pricing: All-in-One Security’s basic WordPress plugin is free, and the premium plugin starts at $70/year.

5. MalCare

MalCare is a high-performing security plugin known for its one-click malware removal and deep scanning capabilities. Unlike other plugins, MalCare performs its scans on its own servers, meaning your site won’t slow down during security checks. The plugin includes features like login protection, bot blocking, and a web application firewall.

With MalCare’s premium plan, you can access unlimited malware cleanup, making it a great option for websites that want proactive post-attack support.

Key Features:

• Off-site malware scanning
• One-click malware removal
• Bot protection and web application firewall
• Login protection features

Best for: Sites needing reliable malware scanning and cleanup without sacrificing site speed.

Pricing: MalCare offers a free plugin. Paid plans start at $149/year

6. Jetpack Security

Jetpack is one of the most widely-used plugins in the WordPress ecosystem, offering a suite of tools that includes real-time backups, malware scanning, and spam filtering. Created by Automattic, Jetpack integrates smoothly with WordPress, making it ideal for users who want all-around site management.

Jetpack Security also offers downtime monitoring and real-time alerts for suspicious activities, giving you peace of mind that your site is well-protected.

Key Features:

• Real-time backups and malware scanning
• Downtime monitoring
• Spam filtering for comments
• One-click fixes for common vulnerabilities

Best for: WordPress users looking for a comprehensive, all-in-one plugin that includes security alongside other site management tools.

Pricing: Jetpack Security starts at $9.95/month. The complete Jetpack suite starts at $25.95/month.

We hope you found this article helpful in choosing the best security plugin for WordPress. If so, you may also want to check out the following resources:

• 15 eCommerce Marketing Ideas to Grow Your Online Sales
• How to Launch a Successful Ecommerce Site: 9 Tips & Tools
• How to Easily Verify an Email Address With TruLead®

These resources will have more information on how you can safely grow as an eCommerce business no matter what stage you’re in.

Ready to grow your list, boost conversions, and get more sales from your WordPress site? Get started with OptinMonster today!